Global Global marketing company
AI-powered
KPI-driven
Instagram Ads Agency with Strategic Meta Expertise
Subscription-based Instagram Ads management that scales with your business. Start small, upgrade anytime, cancel risk-free. Get expert campaign strategy, hands-on execution, and continuous optimization, without the hassle of hiring an in-house team. No unreliable freelancers, no long-term retainers, just clear performance and predictable ad spend.
Trusted by 250+ startups and global brands, across 30+ industries.
Is Instagram advertising still effective now, and why?
Instagram Ads have become a staple performance channel, blending Meta’s optimization engine with highly visual formats and fast creative iteration. When treated as an always‑on system rather than isolated campaigns, they can generate steady, scalable demand.
01
Native Visual Formats and Engagement
Instagram is built around immersive visual content, so short‑form Reels, Stories, and carousel posts naturally capture attention and drive deeper interaction than static image ads.
02
Creative‑Driven Performance
Instagram’s ad delivery heavily favors strong creatives, meaning brands that rapidly test new hooks, angles, and vertical video formats often see outsized performance versus similar budgets.
03
Full‑Funnel Capabilities
From broad discovery in Reels and Explore to warmer touchpoints in Feed and Stories retargeting, Instagram can support the entire journey from first impression to conversion within a single ecosystem.
04
Constantly Evolving Features
Instagram regularly ships new ad formats, placements, and AI‑powered optimization tools, giving advertisers fresh ways to test, scale, and adapt to changing user behavior instead of relying on a static setup.
05
Seamless Creator and UGC Integration
Instagram natively supports creator collaborations and UGC‑style content, allowing brands to turn influencer posts, whitelisted accounts, and customer videos into high‑performing ads that feel organic to the feed.
Instagram advertising problem-solving
with support from our team
Problems:
Instagram campaigns generate reach and clicks, but purchases and sign‑ups stay low.
People tap on Reels and Stories ads, then drop off somewhere between the landing page, form, or checkout.
The ad account is packed with campaigns, audiences, and creatives, yet there’s no clear strategic direction.
New Reels, Stories, and Feed variations are tested, but patterns behind winning creatives remain unclear.
Internal discussions jump between targeting, creatives, and budgets, while performance remains unstable.
Solutions:The entire Instagram funnel is mapped from first thumb‑stop to final conversion, with friction points identified and removed.
The path from ad to action becomes shorter, more intuitive, and aligned with how people actually browse Instagram.
Raw campaign data is distilled into a small set of focused, testable hypotheses tailored to Instagram behavior.
Testing moves to a structured system where each experiment around hooks, offers, and formats produces concrete learnings.
Decisions start to rely on shared metrics and transparent reporting instead of scattered opinions and ad‑hoc changes.
Full-service Instagram Ads solutions
under one roof
Instagram Ads Strategy
A strategy built around how people actually behave on Instagram, not on generic ad playbooks. Campaign structure, objectives, and tracking are aligned so every placement in Reels, Stories, Feed, and Explore contributes to real outcomes like leads, sales, and qualified pipeline.
Audience Targeting and Segmentation
For brands that need precision rather than broad “spray and pray” reach. Interest clusters, lookalikes, custom audiences, and exclusions are combined to filter out casual scrollers and keep spend focused on users most likely to watch, tap, engage, and convert.
Lead Generation
This is where attention turns into a pipeline. In‑app lead forms, mobile‑optimized landing pages, and follow‑up flows are designed to match Instagram’s fast, thumb‑driven behavior, reducing drop‑offs from Reels and Stories and capturing data your sales team can actually work with.
Creative Production and Testing
We build creatives specifically for the Instagram experience. Vertical videos, Story sequences, carousels, and UGC‑style assets are tested against each other, while hooks, offers, and visuals are refined based on performance data instead of gut feeling.
Funnel Strategy
For users, the journey should feel effortless and logical. Messaging, CTAs, and post‑click experiences are mapped from the first thumb‑stop in Reels or Explore through profile visits, DMs, and landing pages, so every step has a clear, measurable job.
Retargeting Setup
Retargeting is treated as an ongoing conversation, not an annoying repeat. Different pools receive tailored follow‑ups instead of the same generic ad on loop.
Creator Sourcing for Instagram Ads
For brands that rely on native, trust‑driven content, creator sourcing becomes a core part of the media system. Relevant Instagram creators are identified, vetted, and matched to your offer so their style, audience, and positioning align with your performance goals.
Lookalike and Scaling Infrastructure
A scaling engine built around your strongest Instagram signals. High‑intent seed audiences (purchasers, high‑quality leads, repeat engagers) power lookalikes and broad targeting tests, allowing budgets to grow while keeping CAC, ROAS, and lead quality under control.
A/B Testing
Experiments are run with discipline, not on impulse. Audiences, formats, hooks, and offers are tested one variable at a time, with documented winners rolled out across campaigns so each test leaves behind reusable learnings.
Tracking, Analytics & Reporting
We set up tracking that goes far beyond likes and views. Conversion events, in‑app and website tracking, and consolidated dashboards show cost per lead, cost per purchase, ROAS, and the real impact of Instagram on revenue.
Ongoing Campaign Management
Budgets, bids, and creatives are actively adjusted to reflect new trends, seasonality, and learnings, with regular reviews and concrete next steps for both the marketing and sales teams.
We cover a wide range
of ad types on the IG platform
Whatever the format, we shape it to match the rhythm, tone, and expectations of Instagram users.
🎥 Reels Ads
Short vertical videos in the Reels feed designed to stop the scroll, deliver your key message in seconds, and push users to swipe or tap through to your offer.
📺 Stories Ads
For time-sensitive offers and direct response, full‑screen Stories placements blend into organic content and drive fast actions like swipe‑ups, taps, and replies.
🖼 Feed Image Ads
A clean single‑image format in the main feed that highlights your product or offer with direct, focused messaging, ideal for traffic and simple conversion goals.
🧩 Carousel Ads
This format lets users swipe through multiple cards in Feed or Stories, perfect for showcasing several products, features, or steps of your story in one ad unit.
🛍 Shopping & Collection‑Style Ads
For ecommerce brands, shoppable posts and catalog‑driven formats turn Instagram browsing into product discovery, helping users move from “see it” to “buy it” in a few taps.
📲 Explore Placement Ads
A native way to appear where people actively search for new content and brands, reaching users beyond existing followers at the moment they’re open to discovery.
💬 Engagement‑Focused Ads
These setups are tuned to spark saves, comments, profile visits, DMs, and video views so content builds real interaction instead of just passive impressions.
🧲 Lead Ads
In‑app forms and mobile‑first landing flows capture sign‑ups, demo requests, and enquiries directly from Instagram, reducing friction for users who don’t want to leave the app.
💳 Conversion & Sales Ads
A conversion‑optimized setup that uses event data and tracking to prioritize purchases, subscriptions, and other bottom‑funnel actions rather than vanity metrics.
Who do we run Instagram advertising for?
We understand the platform’s nuances and select the formats that fit it best. Any industry or type of business, from startups to large enterprises, can trust us with their Instagram promotion.
💰 Financial Services
For banks, fintech apps, and investment platforms, Instagram becomes a visual lead engine rather than just a branding channel. Short Reels explain offers in plain language, Stories drive swipe-ups to applications or calculators, and Feed carousels walk users through benefits and FAQs, all aligned with compliance and clear disclosures.
💼 SaaS & Software
This is where complex products are simplified into quick, understandable value. Problem–solution Reels, feature carousels, and testimonial clips move users from curiosity to trial, while retargeting sequences in Stories and Feed nudge them back to demos, onboarding flows, and key feature adoption.
₿ Crypto
A mix of education and trust-building content works best here. Explainer Reels, risk-transparent Stories, and carousels that break down use cases help filter out low-intent traffic and attract users who actually want to deposit, trade, or hold, all within policy and regional restrictions.
⚕️ Healthcare
For clinics and medical services, Instagram focuses on local trust and clarity. Doctor intro videos, before/after carousels (where allowed), and FAQ Stories answer real concerns, while geo-targeted campaigns push users toward bookings, calls, and form submissions without overpromising.
🏠 Real Estate
Instagram is ideal for visually selling location and lifestyle. Listing walkthrough Reels, neighborhood highlights, and carousel tours of interiors generate inquiries, while lead forms and DMs capture buyers, sellers, and investors directly from Stories and Feed.
📈 Forex & Trading
Here, education-led formats outperform hard sell. Reels with quick trading concepts, risk disclaimers, and platform walkthroughs, combined with carousels that show tools and dashboards, attract more serious traders, then retargeting focuses on deposits, first trades, and re-activation.
🎮 Gaming
For mobile and PC games, gameplay-first creatives in Reels and Stories do the heavy lifting. Snappy highlight clips, UGC reactions, and event-based retargeting (viewed trailer, installed, purchased) work together to boost installs and keep players coming back.
🎰 iGaming & Betting
Market-specific setups rely on strict compliance and localization. Odds snippets, promo Stories, and matchday Reels are adapted to each region, while retargeting across engagements and site visits supports FTDs, deposits, and re-activation without crossing policy lines.
🛒 E-commerce & Online Retail
Instagram becomes a shoppable catalog in motion. Product Reels, UGC-style reviews, and carousel lookbooks create demand, while Shopping tags, dynamic catalog ads, and abandoned-view/abandoned-cart retargeting push users from “saving a post” to actually buying.
We work with all business types
🚀 Startups
Lean test setups use fast Reels and Story iterations to validate offers, audiences, and angles before scaling, so budget goes into what the market actually responds to.
🏢 Enterprise
Multi-region structures combine global brand assets with localized Instagram creatives, allowing central control over guardrails while giving local teams room to adapt formats and messages.
🤝 B2B
Thought-leadership clips, carousel case studies, and event/webinar promos turn Instagram into a lightweight demand-gen layer, with retargeting aimed at form fills, call bookings, and content downloads.
🛒 B2C
Emotion-led visuals and lifestyle-focused Reels drive discovery, saves, and add-to-cart, while Story sequences and promo bursts push time-sensitive offers and repeat purchases.
🧴 DTC
Direct-response storytelling fits naturally into Instagram. Founders’ stories, UGC reviews, and “how it’s used” Reels build brand and drive sales in the same funnel, supported by retargeting based on views, site visits, and cart behavior.
🏪 Small Business
Hyper-local campaigns lean on Stories, geo-targeted Feed ads, and profile visits to drive calls, bookings, and foot traffic, prioritizing real inquiries over vanity engagement.
Our paid advertising case studies
Discover real-world paid advertising campaigns managed by our expert team, with full visibility into traffic sources, engagement metrics, conversions, and revenue growth across all channels.
PAID ADVERTISING
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CRO
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ANALYTICS
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Task
Duck.Design needed the full SaaS acquisition system fixed at once: account structure, offer positioning, landing page conversion and revenue attribution. Spend was being optimised against form fills rather than subscription revenue.
What we did
Rebuilt Google and Meta accounts around ICP, use case and funnel stage.
Repositioned generic design services into a design subscription for teams.
Fixed analytics from GA4 and GTM through to CRM, calls and subscription revenue.
PAID SOCIAL
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SMM
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PR
·
Task
A leading crypto exchange needed to boost app installs and user retention among both beginners and experienced traders. The challenge was to cut through the noise and address security concerns in a skeptical market.
What we did
Launched paid social ads (Facebook, Instagram, Messenger) with tailored messaging.
Rebuilt and managed Discord community with gamification and regional chats.
Executed a PR campaign focused on security and trust (13 publications, 1.5–3M reach).
Developed a balanced content calendar with educational posts and user testimonials.
Below-average CAC achieved.
Significant increase
in monthly active users and retention
Positioned as a "safe haven"
for traders
PAID SOCIAL
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MESSENGER
·
Task
A global leader in commercial real estate needed to refresh its lead generation strategy after two years of audience fatigue. The challenge was to expand the audience and simplify communication channels.
What we did
Shifted from business jargon to simpler, more accessible messaging.
Used Facebook for traffic (interest-based targeting) and Instagram for lead forms.
Introduced WhatsApp as a communication channel, boosting interactions by 20%.
Built a third-stage funnel: retargeted users who opened but didn't fill forms, using Lookalike audiences.
8% decrease
in cost per lead
20% increase in customer interactions
(via WhatsApp)
120K unique website visits.
30K new potential investors attracted.
PAID SOCIAL
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ANALYTICS
·
Task
A global FMCG brand needed to significantly increase audience engagement for its youth-oriented product, targeting a 7x growth in engagement rate (ER) and reaching 15M+ unique users.
What we did
Conducted a comprehensive performance analysis and adopted a data-driven, iterative testing approach.
Identified teenagers (13–17) as the primary driver of activity and aligned content with their preferences.
Used polls as a key engagement tool, achieving up to 5% ER in the first month.
Refined budget allocation and content strategy over 3 months to maximize impact.
7x activity growth, surpassing the 1% ER target.
15M+ unique audience reached.
Top posts achieved ER up to 27%.
6,000+ clicks generated.
PAID SOCIAL
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GOOGLE ADS
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Task
A global smartphone manufacturer needed to promote a “buy one, get one” weekly promotion through local marketplaces, drive sales, and generate website traffic for future product releases.
What we did
Ran Google Search and Display campaigns targeting high-intent keywords ("smartphones," "buy smartphone").
Launched targeted social media ads on Facebook and Instagram, excluding luxury buyers and focusing on parents (back-to-school angle).
Used retargeting via Google Display Ads to re-engage users who visited catalog pages but didn't convert.
Monitored and adjusted campaigns based on real-time performance data.
1.5M unique users reached
in the first 3 months
150K monthly visits
(200% increase)
10K leads generated at $15 CPA.
25K new social media followers, 25% engagement increase.
15% improvement in customer retention.
EMAIL
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CONTENT
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STRATEGY
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Task
A biopharmaceutical company needed to reverse a sales decline and rejuvenate its global market presence, moving from a clinical focus to a stronger marketing and sales alignment.
What we did
Conducted in-depth customer and competitive research (10+ interviews with internal stakeholders and customers).
Shifted from product-focused to solution-focused messaging, emphasizing real-world impacts.
Developed targeted email campaigns for specific oncology segments (head & neck, breast, gastric, lung cancer).
Created sales enablement tools (battle cards, FAQs) and region-specific materials.
Launched webinars and optimized landing pages for the biopharma audience.
$5M → $5.9M sales growth (+$900K).
500 → 600 MQLs (+100).
10K → 13.5K monthly website traffic (+3.4K).
1,000 → 1,400 content downloads (+400).
103% CTR increase in breast cancer email campaigns.
13.2 days shorter sales cycle.
PAID ADS
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ANALYTICS
·
Task
A global healthcare access organization needed to elevate its digital presence and fundraising capabilities for a crowdfunding campaign, while navigating ad account restrictions.
What we did
Resolved compliance issues with the Meta ads account and set up GA4 and GTM.
Launched targeted Twitter campaigns and Meta campaigns (Facebook, Instagram).
Used dynamic creative optimization and geotargeted campaigns for different regions.
Monitored performance using custom GA4 dashboards and multi-channel attribution.
Twitter: 11.4K+ engagements
898K+ impressions
Meta: 27.3K clicks (5.5K donations)
18.3K post engagements
+20% engagement from new regions via geo-targeting.
+15% conversion rate uplift from GA4-driven optimizations.
PAID ADS
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SEO
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STRATEGY
·
Task
A fintech loan platform needed to break into a competitive market from scratch, building brand awareness, generating leads, and acquiring customers efficiently.
What we did
Executed a 160h/month subscription model with a full team (strategist, PPC, SEO, design, dev, analytics).
Ran competitor analysis, action plan, promo materials, website redesign, social ads, SEO, display ads, Google Ads, and end-to-end analytics.
Optimized for lead generation and customer acquisition.
$43 CAC, 9.2M+ impressions.
250K+ new web visitors, 5,543 leads.
24% lead-to-customer conversion rate.
+131% ROAS improvement.
GOOGLE ADS
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PPC
·
Task
A real estate investment company needed to attract German-speaking buyers for properties in Northern Cyprus through Google Ads, overcoming high competition and limited budget.
What we did
Audited the account: found inefficient keyword structure and poor localization.
Built an expanded pool of German-language keywords split by language and region.
Created new ad copy tailored to different intents (informational vs. commercial).
Set up proper analytics with UTM tags and traffic segmentation.
£58–60 average lead cost
(down from £78–80)
7.2% CTR.
£0.72 average CPC.
Scalable advertising model
for long-term growth
PAID ADS
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META
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Task
A social arcade platform with gambling elements needed to generate user registrations in North Carolina, navigating Meta’s strict advertising policies for regulated gaming niches.
What we did
Set up a resilient ad infrastructure with a backup account to handle potential blocks.
Developed compliant creatives with neutral phrasing (focus on atmosphere, no gambling hints).
Tested audience, placement, and offer combinations, refreshing creatives every 2-3 weeks.
Switched to a backup account within hours of a suspension to maintain momentum.
$8.31 cost per registration
(North Carolina)
Stable CPA
maintained despite account blocks
Proven, scalable user acquisition channel
in a heavily regulated market
PAID ADS
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PR
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SMM
·
Task
An EdTech company needed to validate demand for its new OPERI app, launch user acquisition, and identify effective channels and messaging for scaling in the manufacturing sector.
What we did
Conducted a product and audience audit, structuring the audience into three tiers.
Launched a PR campaign with a media plan, publishing articles in industry outlets (London Loves Business, USA Today).
Set up analytics (Appsflyer) and launched paid traffic on Meta Ads and Google UAC.
Tested broad targeting vs. interest-based, finding broad targeting more effective ($0.35 CPI).
Scaled to iOS with SKAdNetwork and tailored creatives for English-speaking markets.
20.8K app installs.
$0.1 CPI on Google Ads.
$0.3 CPI on Meta Ads.
1,183 organic installs alongside paid activity.
PAID ADS
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META
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Task
An iGaming project needed a predictable user acquisition system on Meta without hiring an in-house team. They wanted transparent economics and fast launch.
What we did
Set up full paid traffic infrastructure (creatives, cloaking, analytics)
Developed a proven moderation approval system
Optimized campaigns to stabilize cost per deposit
$40 cost per deposit (CPD)
achieved
Ready-to-use acquisition model
with clear economics
Launch within days
not weeks
COMMUNITY
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LAUNCH
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Task
A Web3 educational platform needed to launch its token and get listed on Tier-2 exchanges (Gate.io, MEXC) within six months, building an authentic community from scratch.
What we did
Built and scaled a strong community (Discord, Telegram) without fake engagement.
Executed a comprehensive launch strategy: PR, influencer marketing, pre-listing private sales.
Guided the platform through exchange Due Diligence (DD) and KYB verification.
Created trading incentives to ensure organic activity and liquidity post-listing.
Successfully listed on Gate.io and MEXC.
Secured strategic partnerships (including with Udemy).
Achieved organic trading activity
avoiding a "pump and dump"
PPC
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CRO
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LANDING PAGE
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Task
A weather insurance provider needed to increase lead generation and conversion rates for its B2B offering to hotels, using a new landing page and optimized PPC campaigns.
What we did
Designed a custom landing page with clear CTAs, trust elements, and above-the-fold key info.
Managed PPC ads across Google and LinkedIn targeting hospitality stakeholders.
Conducted a CRO audit (fixed usability issues, optimized for mobile, implemented GA4 tracking).
A/B tested ad creatives and optimized for seasonal pain points (weather).
1,226 clicks at $1.33 CPC, 0.35% CTR.
3.3% landing page conversion rate
(41 conversions)
12% "Request a Demo"
form conversion rate
18% increase in mobile traffic conversions.
SEO
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PAID ADS
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Task
A crypto news platform needed to fix critical technical SEO issues, improve organic visibility, and optimize international advertising campaigns facing strict regulations and ad bans.
What we did
Phase 1: Technical SEO audit (canonical tags, metadata, H1 tags, URL structure, internal linking).
Phase 2: Content optimization and keyword integration.
Phase 3: Strategic link-building (high-authority crypto sites, guest posts, leveraging Ninja Promo's blog).
Phase 4: Continuous monitoring and iterative adjustments.
Advertising: Tested creative assets, used advanced targeting, developed proactive moderation strategy (backup accounts, cloaking for strict markets).
40%+ organic traffic growth
in 6 months
Tag pages stabilized
in top search results
CPC dropped
from $0.28 to $0.02
Client renewed contract
and expanded partnership
PAID MEDIA
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CRO
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ANALYTICS
·
Task
A global fast-food chain needed to increase in-store purchases, attract new digital users, and improve marketing cost-effectiveness through data-driven digital advertising.
What we did
Implemented cross-device analytics and developed new KPIs for precise performance measurement.
Shifted budgets toward mobile app promotion with enticing welcome offers.
Redesigned the checkout process to improve conversion rates.
Identified distinct audience segments through surveys and post-view analytics.
Targeted valuable audience segments to drive visits from financially stable customers.
24% increase in restaurant traffic.
37% growth in digital users.
17% higher conversion rate.
25% reduction in Customer Acquisition Cost (CAC).
COMMUNITY
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ENGAGEMENT
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Task
A metaverse gaming project needed to quickly build a robust, engaged community around its Play-to-Earn game and FYN token in a competitive sector.
What we did
Established and managed dedicated Discord and Telegram channels.
Recruited experienced moderators to foster a welcoming and inclusive environment.
Scheduled regular events, AMAs, and interactive discussions.
Implemented giveaway contests with FYN token rewards to incentivize participation.
Gathered and acted on community feedback to refine engagement strategies.
+250% community growth in members and participation
(within 5 weeks)
4x increase
in community engagement
Daily moderation ensuring 1K+ messages/day
with a positive environment
PAID SOCIAL
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PR
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Task
A proxy service provider needed to increase its customer base, expand market share, improve online visibility, and boost revenue.
What we did
Created a customized paid social ad campaign with cloaking to bypass ad blockers.
Developed PR publications (articles, press releases) on tech websites to build thought leadership.
Continuously monitored and optimized ads to improve performance and ROI.
Used data-driven adjustments based on analytics.
20K new active users
in 3 months
300% ROAS.
25% increase
in Customer Lifetime Value (LTV)
15% reduction
in Customer Acquisition Cost (CAC)
PAID ADS
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STRATEGY
·
Task
A software distributor needed to run a large-scale advertising campaign to increase brand recognition and effectively target both B2B and B2C audiences in a competitive market.
What we did
Analyzed market, competitors (using SPY services), and audience to identify common customer pain points.
Conducted brand recognition surveys to set benchmarks.
Created a unified, benefit-driven message ("making licensed software purchases as easy as everyday actions").
Designed a series of 3D illustrations for ads and ran campaigns across Google Ads, Facebook, Instagram, and TikTok.
1,000+ new clients acquired
in 3 months
176.2% increase
in website clicks
64% brand recognition boost
in B2B (48% → 64%)
32% likelihood of future purchases
in B2C
PAID ADS
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SOCIAL
·
Task
A global bank needed to reduce the cost per lead (CPL) for auto loan applications through Facebook Ads, competing in an overheated financial sector auction.
What we did
Used keyword-based targeting (not just interests) to capture high-intent users.
Implemented dynamic parameter {keyword} to track performance.
Phased out interest-based targeting, focused solely on keywords.
Continuously optimized by excluding ineffective queries and monitoring feedback.
5,684 auto loan applications
in 3 months
42% CPL reduction
(exceeded KPI by 6%)
11% lower CPL
vs. other paid channels
50%+ high-quality audience attracted.
GOOGLE ADS
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RETARGETING
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Task
A quality control services company needed to double its leads and reduce CPA in a highly competitive market, while educating a new audience about its services.
What we did
Ran Google Ads campaigns targeting existing demand (e.g., "supplier verification in China") with high bids.
Launched search campaigns with related keywords (e.g., "China factories") to educate a new audience.
Implemented retargeting campaigns to re-engage interested users.
Used call tracking, negative keywords, and adapted to market changes (COVID-19).
2x increase in leads
(200 → 400 monthly inquiries)
50% reduction in CPA
($40 → $20)
12% CTR
on Google Search ads
18% of conversions
from retargeting
COMMUNITY
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PR
·
Task
A Web3 project needed to attract investors for its token sale, overshooting initial expectations and building a strong investor community.
What we did
Executed a strategic PR and community-building campaign.
Created targeted content and outreach to attract high-quality investors.
600+ investor sign-ups.
Successful token sale, exceeding expectations.
PAID ADS
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SEO
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ANALYTICS
·
Task
A British video game retailer needed to enhance online visibility, increase engagement, and improve conversion rates across diverse gamer segments (geeks, nostalgic gamers, collectors, multi-platform gamers).
What we did
Conducted in-depth market research and competitor analysis.
Crafted tailored ads for each segment (new releases, limited editions, classic games, cross-platform deals).
Optimized website and mobile UX, built backlinks through gaming blogs.
Used retargeting to boost conversions and managed reputation through review monitoring.
4.7%
conversion rate
1.8x
website traffic growth
Highest response rates
from geeks and multi-platform gamers
Improved website performance
(longer page visits, reduced bounce rates)
SEO
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PAID ADS
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CONTENT
·
Task
A health supplement brand needed to establish itself as a trusted authority on inflammation in the competitive Czech Republic and German markets.
What we did
Conducted social listening and SEO research to identify content gaps.
Developed a comprehensive strategy blending SEO, Paid Ads, and Content Marketing.
Created SEO-friendly articles, blogs, and infographics about inflammation.
Ran targeted Paid Ads campaigns on Google, Facebook, and Instagram.
25K monthly visits
(organic traffic increase)
100K page views with 15% engagement rate increase.
5K new followers
500K reach
2.5% conversion rate
(15,000 conversions)
35% enhanced authority recognition.
PAID ADS
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SMM
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ANALYTICS
·
Task
A stem cell therapy clinic needed to enhance its digital footprint, increase brand visibility, and generate leads for its specialized treatments in the US market.
What we did
Launched targeted ads across Facebook, Twitter, LinkedIn, Instagram, and YouTube with patient testimonials.
Implemented Google Analytics 4 and Google Tag Manager for comprehensive tracking.
Developed a content strategy with educational posts, patient stories, and interactive content.
Used A/B testing and optimized ad spend based on performance metrics.
8K → 12K monthly website visits.
1K → 3K monthly social media engagements
(3x growth)
500 → 750 new leads (+250).
ROI improved from $3K → $4.5K per month.
SMM
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PAID ADS
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Task
A local fitness studio needed to enhance its digital presence, redesign its Instagram profile to appeal to women aged 25-50, and generate leads for trial classes.
What we did
Redesigned Instagram profile to reflect the peaceful, community-focused brand.
Developed content mix (videos, testimonials, educational posts, live sessions, Q&As).
Launched targeted ad campaigns on Instagram and Facebook using lead forms.
Monitored analytics and A/B tested creatives in real-time for optimization.
38% Instagram followers growth.
27% increase in engagement rate.
219 leads in 25 days at $54 CPL.
19K clicks at $0.60 per click
($11,860 ad spend)
SMM
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PAID ADS
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MOTION
·
Task
A fitness club for women needed to increase memberships, deepen market penetration, and attract women aged 18-44 within a 3 km radius through targeted digital marketing.
What we did
Analyzed existing content to identify high-performing types.
Created look-alike audiences based on engaged users.
Developed a promotional video and ran multi-platform ads (Google, Facebook, Instagram, TikTok) with clear CTAs (discounts, free trials).
Used a mix of traffic and reach campaigns, continuously monitoring performance and reallocating budgets.
4.5% increase in club memberships
(exceeded 3% goal)
150% improvement
in social media engagement
800+ leads → 320 trial lessons → 150 new memberships.
20% reduction
in cost per lead
STRATEGY
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SEO
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SMM
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PAID ADS
·
Task
A crypto-fiat banking app needed to establish a strong brand presence in a competitive market and communicate its unique value proposition to a global audience.
What we did
Conducted a marketing audit, market research, and customer journey mapping.
Developed a full-funnel strategy: SEO, SMM, website optimization, and Google Ads.
Launched targeted campaigns with continuous A/B testing and analytics.
1.5M unique users
150K visits/mo (200% increase)
80% organic search growth.
10K leads, $15 CPA, 150% ROAS.
15% retention improvement.
SMM
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COMMUNITY
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INFLUENCER
·
Task
Seoul Labs needed to increase brand recognition and engagement for its Xphere mainnet in a crowded market, attracting both individual users (B2C) and business partners (B2B).
What we did
Developed an SMM strategy with consistent content across Twitter, Medium, and Telegram.
Managed community with challenges, contests, and Zealy giveaways.
Partnered with prominent influencers and boosted Twitter posts with paid ads.
37.5M audience reach
225K website clicks (150% above KPI)
8,000 challenge participants
10K new Telegram members in 3 months
+35% Twitter & Telegram engagement boost.
GOOGLE ADS
·
SMM
·
SEO
·
Task
A luxury car rental company in the UAE needed to increase brand recognition among international tourists and differentiate itself in a highly competitive market.
What we did
Conducted in-depth market analysis and competitive research.
Identified two audience segments (tourists and local HNI) with tailored messages.
Conducted pre-campaign surveys to set brand awareness benchmarks.
Created a unified campaign with high-quality visuals and videos.
Used Google Ads (interest-based, intent-based, retargeting) + SMM + SEO.
5K+ users reached
(+24.6% audience growth)
80K clicks
(145.6% above KPI)
Brand recognition among tourists increased
from 22% → 30% (+8%)
Future rental intent among locals increased
from 40% → 50% (+10%)
6,250 social media followers
(+25% engagement)
SMM
·
PR
·
INFLUENCER
·
Task
A Web3 project needed to build a comprehensive digital campaign to raise awareness of its platform merging blockchain technology with sustainable water solutions.
What we did
Executed a targeted Digital PR campaign (Yahoo press release).
Partnered with high-profile Web3 influencers (1M+ combined reach).
Managed Discord and Telegram communities with a Zealy contest.
Conducted a Digital Airdrop via Gleam ($1,000 prize pool).
1.5M+ impressions, 18% ER.
+8K Twitter followers
+7.5K community members
+40% site traffic
+10% LAK3 trading volume
PAID ADS
·
ANALYTICS
·
Task
Ballet.com needed to increase brand recognition and drive sales of its physical Bitcoin products, emphasizing security and simplicity for both crypto enthusiasts and newcomers.
What we did
Developed compelling static and animated creatives for Facebook ads.
Launched targeted Traffic and Reach campaigns in the US, UK, and Australia.
Used GA4 and GTM for real-time optimization and performance tracking.
US: 170K+ users reached, 3.7K clicks, 39 checkout starts.
Australia: 20K interactions, 1.06% conversion via motion ads.
UK: 25K engagements, 288K+ impressions.
+15% campaign efficiency
via analytics integration
INFLUENCER
·
SMM
·
CONTENT
·
Task
An eSports center needed to attract physical visitors by building a comprehensive digital marketing funnel, generating high-quality leads, and converting them into actual customers.
What we did
Partnered with gaming influencers for sponsored content, event appearances, and giveaways.
Published 30 blog posts, 10 videos (50K views), and 50 graphics.
Managed social media across Facebook, Instagram, and Twitter, achieving 20% engagement rate.
Provided 24/7 community support and encouraged user-generated content.
500 new clients
4.8K leads
$12 cost per lead
9% conversion rate
13K+
new social media followers
80K+
unique website users
PRODUCT LAUNCH
·
EVENT
·
Task
A licensed Bitcoin casino platform needed to build brand awareness and acquire users in a competitive market. The challenge was to create a consistent brand presence across multiple channels, from paid ads to influencer content.
What we did
Implemented a robust PPC strategy across Facebook, Twitter, and LinkedIn with data-driven audience targeting
Created visually striking graphics, animations, and motion design to convey the brand's futuristic theme
Partnered with gaming and crypto influencers on Instagram, YouTube, Telegram, and Twitch for authentic content
Multichannel acquisition system
built from scratch
Strong, consistent brand identity established
across digital touchpoints
Increased user registrations and engagement
through influencer-driven campaigns
COMMUNITY
·
SMM
·
Task
An NFT fashion marketplace needed to manage its huge, highly active community (400K members) effectively, keeping them engaged while adhering to the brand’s tone of voice.
What we did
Developed a tailored strategy with engagement games, polls, contests, and other activities.
Deployed a team of 8 community managers and 1 engager for 24/7 support.
Restructured Discord channels to improve information flow and encourage conversations.
22% increase in sales volume.
15K new community members.
50K social media mentions.
25% rise in user interactions.
PPC
·
SEO
·
Task
A B2B SaaS platform needed to improve lead quality at a more cost-effective price. Their free trial program was attracting college students instead of business clients.
What we did
Identified the problem: broad keywords attracted unqualified traffic.
Used sophisticated keyword research to target buyer intent.
Optimized lead forms by removing redundant questions.
Scaled the strategy across all product lines.
263% increase
in lead volume QoQ
67% decrease
in CPA QoQ
198% increase
in conversion rate QoQ
COMMUNITY
·
INFLUENCER
·
PAID ADS
·
Task
A new blockchain-based NFT breeding game needed to launch its NFTs and build a successful community in a competitive space, targeting both crypto-savvy users and casual gamers.
What we did
Developed a multi-pronged strategy: SMM, Telegram community management, crowd marketing, PPC, and influencer marketing.
Created optimized social accounts and engaging content.
Implemented growth hacking tactics and ran paid ads for retargeting.
2.5K NFTs sold out.
3.5K+ new community members.
15K subscribers across social media.
GROWTH
·
B2B
·
AI
·
Task
A B2B AI company specializing in waste management needed a comprehensive marketing strategy to enter a new market, targeting enterprise clients and investors.
What we did
Created a full-funnel B2B SaaS marketing strategy (strategy, PR, SEO, paid ads, email automation, design)
Executed an integrated campaign to build brand authority and generate qualified leads
Successful market entry with a cohesive
multi-channel approach
Established brand presence
across key B2B platforms
SMM
·
CONTENT
·
DESIGN
·
Task
A boutique software development company needed to increase online visibility, engagement, and brand awareness to reach C-level executives and build authentic relationships.
What we did
Developed a comprehensive content marketing strategy (blog posts, infographics, videos).
Created over 200 infographics, GIFs, and design assets.
Focused on delivering value to the target audience through useful content.
159% higher rate
of engagement
11K new
social media followers
440K monthly
organic impressions
Over 3K C-level executives
as new followers
SMM
·
PAID ADS
·
EMAIL
·
Task
A music licensing platform needed to grow revenue, build a dedicated customer base for long-term subscriptions, and increase engagement in a competitive market.
What we did
Analyzed target audience and developed new segments for tailored content.
Created a comprehensive content plan (blog posts, social media, infographics, videos).
Tested multi-channel targeted ads (Facebook, Twitter, LinkedIn), discovering video ads drove 2x ROAS.
Implemented email marketing with segmented lists.
Established contact with B2B companies for partnerships.
300% higher engagement
1.5K active users attracted
250% ROAS.
26% MRR growth
13% decrease in CAC
8% improvement in gross margins
15% decrease in churn rate
SOCIAL MEDIA
·
PAID ADS
·
Task
A global green energy project needed to build brand awareness, attract a new audience, and popularize its ecological solutions across social media platforms.
What we did
Developed detailed audience portraits and complex strategies for Facebook, Telegram, Twitter, and LinkedIn.
Produced over 120 pieces of content (images, GIFs, videos, memes, infographics).
Set up targeted advertising and used crowd marketing methods.
310% higher audience reach.
5 targeted advertising campaigns launched.
120+ pieces of content created.
100+ brand style elements developed.
SOCIAL MEDIA
·
STRATEGY
·
Task
A blockchain business integration platform needed to attract investors to reach its soft cap during an ICO, while also building long-term community engagement and hype.
What we did
Campaign 1 (Fundraising): Spread sales content across social platforms to drive ICO contributions.
Campaign 2 (Community): Ran engagement campaigns on Telegram, YouTube, and other networks to encourage token holders to share positive experiences.
Developed an interactive chatbot and created animated videos.
$12.6M raised during the ICO.
1.2M potential investors reached organically on social media.
1 interactive chatbot developed.
SMM
·
PAID ADS
·
COMMUNITY
·
Task
A digital asset management platform needed to increase brand awareness, drive sign-ups, and build an engaged community through social media, paid ads, influencer marketing, and content creation.
What we did
Developed a content plan and rebranded the Instagram account.
Launched ad campaigns on Facebook and LinkedIn.
Established 24/7 community management in Telegram.
Produced 75+ images, infographics, GIFs, and an explainer video.
1K+ sign-ups on the website.
70% website conversion growth.
100K+ engagements.
75 images and infographics created.
SMM
·
PAID ADS
·
Task
A Forex and CFD trading platform needed to increase brand recognition and attract more traders to its unique subscription model.
What we did
Developed social media with targeted advertising (Facebook, Instagram).
Created a high volume of engaging content and activities.
Shared employee-focused content to humanize the brand and build trust.
330% growth in social media audience size.
$0.2 average cost per click.
3x greater engagement rate on posts.
257 qualified leads in 1 month.
SMM
·
PAID ADS
·
CONTENT
·
Task
A food and coffee brand needed to increase brand awareness, attract new customers, and boost average check through social media, content, and paid advertising.
What we did
Designed 20+ TA portraits and identified the 4 most profitable segments to focus on.
Created 300+ images, photos, GIFs, and videos.
Wrote 20+ articles about food, coffee, and related topics.
Launched 50+ advertising campaigns on Facebook and Instagram.
Established 24/7 community management and reputation management.
120K impressions per month.
230% brand awareness increase.
400+ new customers.
110% average check increase.
SOCIAL MEDIA
·
INFLUENCER
·
Task
A global leader in cryptocurrency mining needed to attract a new relevant audience, increase engagement, and generate high-quality content to lure new solvent clients.
What we did
Developed a detailed content plan with a situational marketing approach.
Created 50+ animated and still images, videos, and educational content.
Set up targeted advertising and organized contests to boost engagement.
Rebranded the Instagram account and reached top influencers.
4x subscriber growth.
15+ influencers and media outlets talking about the project.
50+ posts on social media.
3,000+ messages to the project.
SMM
·
INFLUENCER
·
EMAIL
·
Task
A sustainable fashion brand needed to raise awareness about ecological issues, attract new customers, and drive sales through social media, influencer partnerships, and email marketing.
What we did
Developed a unique visual concept and branded templates for social media profiles.
Created structured post rubrics (sustainability tips, eco-brand highlights, industry news, behind-the-scenes).
Designed educational infographics about fast fashion's environmental impact.
Launched targeted Instagram ad campaigns based on interests, behaviors, and demographics.
Collaborated with eco-conscious influencers to expand reach.
$10 lower acquisition cost vs. industry average.
35% increase in conversion rate from social media.
2.4K leads generated via email marketing.
+$80K revenue gained in 3 months
compared to the previous year
PAID SOCIAL
·
ANALYTICS
·
Task
An interior design studio needed to attract high-ticket clients willing to pay above-market rates for premium design services, with a target cost per lead under $8.
What we did
Conducted in-depth competitor analysis and configured full platform analytics (GA, pixels, UTM).
Ran test ad campaigns on Facebook and Instagram to validate hypotheses before scaling.
Launched full-scale campaigns focused on Instagram profile conversions and clicks.
Maintained close communication with the client's sales team to adjust targeting based on lead quality.
Set up an online dashboard for transparent reporting.
414% ROMI — every dollar spent returned $4.14 in profit.
$1.2M+ net profit
from 7 converted clients
5.8% average engagement rate.
89K viral reach.
SMM
·
PAID ADS
·
COMMUNITY
·
Task
A unique business-class residential complex in a city with a small target audience needed to generate leads and sales exclusively through digital channels without wasting budget.
What we did
Created brand platforms on Instagram, Facebook, and Twitter with a lifestyle focus.
Developed a visual component with motion graphics and video content.
Built an active community with 20-minute response times and chatbots for automation.
Worked closely with the client's sales department to adjust advertising based on lead quality.
117 bookings, 41 closed deals, 213 leads generated.
Stable lead cost of $20–22
even with an 8.6% price increase
Monthly engagement rate of 5–6%.
Contributed to over 50%
of all apartment sales in both towers
Meet your dedicated
Instagram Ads team
The team is assembled around your growth goals on Instagram, bringing together specialists who consistently launch, optimize, and scale campaigns across Reels, Stories, Feed, and Explore.
Industry-matched team (30+ industries)
Local-market aligned specialists
24/5 time-zone aligned coverage
100% remote team
Talent from 60+ countries
01
Project Manager
Your main point of contact who coordinates launches, creative deadlines, budget shifts, and day-to-day operations so campaigns stay organized, approved, and on schedule.
02
Client Success Manager
Owns your Instagram growth plan and commercial targets, tracks whether campaigns hit CPA, ROAS, and volume goals, and pushes the strategy forward as results improve.
03
Instagram Ads Strategist
Senior specialist responsible for overall Instagram approach: funnel design, campaign structure, and budget allocation across formats, audiences, and geos to maximize return from the channel.
04
Media Buyer / Campaign Manager
Handles the day-to-day inside Meta Ads Manager, tuning bids, budgets, audiences, and placements on Instagram, pausing what underperforms and scaling the Reels, Stories, and Feed setups that work.
05
Influencer Sourcing Specialist
For campaigns that rely on native, trust‑driven content, this role finds and vets Instagram creators whose audience, style, and positioning align with your goals. Existing creator content is turned into whitelisted ads and UGC‑style assets that can be scaled in paid, while briefs, contracts, and performance feedback.
06
Creative Specialist
Produces and tests Instagram-ready creatives: vertical Reels, Story sequences, carousels, and feed visuals that feel native to the platform and match each stage of the funnel.
07
Copywriter
Crafts hooks, angles, and CTAs tailored to Instagram formats — from short on-screen text in Reels to Story frames and feed captions — and iterates messaging based on performance data.
08
Analytics & Attribution Specialist
Sets up and maintains tracking for Instagram: pixel and conversion API, events, and reporting so you clearly see which campaigns, audiences, and creatives actually generate revenue and pipeline.
Our rating based on 80+
verified client reviews
4.9
High-quality work (17)
Timely (13)
Communicative (10)
Professional (8)
Great project management (9)
...
5.0
eCommerce
San Francisco, California
10,001+ Employees
$10,000 to $49,999
July 2022 - August 2023
“We’re highly impressed by their innovative strategies and seamless execution!”
Jose Robertson | Distribution Company
Head of Marketing
5.0
Healthcare
New York City, New York
51-200 Employees
$50,000 to $199,999
Jan. 2019 - Ongoing
"I am completely satisfied with the services we've ordered from the company."
Melissa Orlova | Brain Scientific Inc.
Business Development Manager
5.0
Software
Porto Calvo, Brazil
5,001-10,000 Employees
$10,000 to $49,999
Dec. 2022 - July 2023
“Their expertise and innovative strategies helped our company achieve remarkable success”
David Meikson | Binance
Crypto Marketing Leader
5.0
Software
Singapore
11-50 Employees
Confidential
Feb. 2022 - Ongoing
NinjaPromo.io is a multi-talented team offering a wide array of skills, creativity, and experience.
Charles Ellingsen | Unity Network
CEO & Founder
5.0
Software
St. Petersburg, Florida
501-1,000 Employees
$50,000 to $199,999
Nov. 2021 - Ongoing
“Their insights into the industry
and our target audiences continue to surprise us”
Aleksei Mordas | ElmoSoft
CEO
5.0
Other Industry
Spain
11-50 Employees
Confidential
Feb. - Apr. 2023
“We were very happy with the team's work. We always received everything on time and with great quality“
Christophe Ozcan | Tozex
Chief Executive Officer
5.0
Arts, entertainment & music
London, England
11-50 Employees
Confidential
Feb. - Mar. 2026
"The overall experience was positive, and the team was easy to work with throughout the project."
Marketing | Duck Design
Anonymous
5.0
Consumer products & services
London, England
11-50 Employees
Less than $10,000
Mar. - Apr. 2026
"I was really impressed by the organization & communication of the team."
Marketing | Heywa Labs
Matt Clarke
5.0
Consumer products & services
Toronto, Ontario
1-10 Employees
Confidential
Jan. 2024 - Feb. 2026
"They had a highly skilled staff."
Manager | Cosmetics Company
Elise M.
5.0
Information technology
Ulm, Germany
11-50 Employees
Confidential
June - Dec. 2025
"They listened to all our particular needs and concerns, addressing them thoroughly."
CMO | Palark
Dmitry Shurupov
5.0
Other industries
Zug, Switzerland
201-500 Employees
$50,000 to $199,999
July 2025 - Jan. 2026
"You always know what's live, what's being replaced, and what's next."
Chief Financial Officer | Upgaming
Bidzina Makashvili
Your Instagram advertising growth engine
on a flexible subscription
Start lean, add capacity, keep the cadence.
3 months
6 months 10%off
12 months 20%off
Starter
40 hours
$
100
/ hr
10% OFF
20% OFF
$
4000
$
4000
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
1 - 3 specialists
1 - 2 core services + supportive &
ad-hoc work
ad-hoc work
Growth
80 hours
$
90
/ hr
10% OFF
20% OFF
$
7200
$
7200
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
2 - 6 specialists
2 - 3 core services + supportive &
ad-hoc work
ad-hoc work
Strategist available upon request
Scale
160 hours
$
80
/ hr
10% OFF
20% OFF
$
12800
$
12800
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
4 - 8 specialists
3 - 5 core services + supportive &
ad-hoc work
ad-hoc work
Strategist and CMO available upon request
Enterprise
400+ hours
$
20K - 100K
/ mo
Core team:
PM, CSM, Team Leads, Strategist, embedded CMO
PM, CSM, Team Leads, Strategist, embedded CMO
8+ specialists
5+ core services + supportive &
ad-hoc work
ad-hoc work
Included in all plans:
Access to all Ninja services
Strategy, marketing, design & creative, development and analytics
Your Ninja team
Project Manager, Client Success Manager, Team Lead and specialists matched to your needs (Strategist / CMO on higher plans)
Live 90-day roadmap
Continuously updated plan of current work and upcoming priorities
Single backlog in Ninja One
All requests, ideas and tasks managed in one place
KPI dashboard in Ninja One
Results, hours logged and task status at a glance
Weekly meetings & updates
Recurring weekly call and regular progress updates
How to use your hours
All plans cover core services plus supportive work (creative, copy, optimisation, reporting, etc.) and ad-hoc tasks like launches, campaigns and landing pages.
You can also dedicate 100% of your hours to a single service (e.g. only SEO or only paid acquisition). This is a normal and often recommended way to use your capacity at certain stages.
Prices are valid for new customers only.
Social media promotion insights
Discover how we break down social media marketing, from paid advertising to organic and engagement-driven techniques.
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Strategies
PPC
SaaS
Social Media
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·
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·
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Crypto
PPC
Social Media
Facebook Crypto Ads: Overcoming Compliance and Targeting Issues
·
13 mins read
Guides
Strategies
Crypto
PPC
Social Media
How to Build a Crypto Advertising Strategy That Converts
·
13 mins read
Guides
Strategies
Social Media
Social Media Marketing Pricing: How Much Do SMM Really Cost in 2026?
Guides
Strategies
Social Media
How to Build a Fintech Social Media Marketing Strategy in 7 Steps
·
14 mins read
Ratings
Social Media
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·
16 mins read
Guides
Strategies
Social Media
Social Media Marketing Funnel: From Clicks to Customers
·
16 mins read
Guides
Ratings
PPC
Social Media
Display Ads Agency: How to Choose & Hire One + Top 5 Companies
·
14 mins read
Guides
Strategies
Social Media
International Social Media Marketing: 9 Strategies for Global Growth
·
16 mins read
Social Media
Are Facebook Ads Worth It in 2026? Learn Their Effectiveness
·
17 mins read
Guides
B2B
Social Media
How to Choose the Right Social Media Platforms for B2B (With Top Picks)
·
13 mins read
FAQs
Work doesn’t start in Ads Manager, it starts with your numbers: margins, LTV, and sales cycle. From there we decide what Instagram should actually do for you — generate leads, drive direct sales, or build demand that your sales team can convert — and then design a path from the first thumb‑stop in Reels or Stories to the final action, aligning campaigns, objectives, events, and creatives with that journey.
There is no single “best” setup: the mix depends on your goals and stage. For reach and awareness, we lean on Reels and Explore. For demand and community, Stories and Feed. For leads and sales, in‑app forms, mobile‑ready landing pages, Shopping and catalog campaigns. Each campaign is given a focused role in the funnel instead of trying to make one catch‑all setup does everything.
We begin with a structured audit: tracking and events, campaign layout, placements, audiences, creatives, and what happens after the click. Then we keep the elements that actually produce value, cut the obvious waste, and introduce a clear testing roadmap around offers, hooks, formats (Reels vs Stories vs Feed), and segments, shifting budget into combinations that prove they can drive revenue or qualified leads.
Then the first step is diagnosis, not more spending. We unpack what went wrong last time: weak offers, misaligned objectives, creative fatigue, poor targeting, broken tracking, or unrealistic expectations on volume and timing, and turn that into a set of testable hypotheses.
Ecommerce and DTC brands get product‑led visuals, UGC, Shopping, and abandoned‑view/abandoned‑cart flows. B2B and SaaS lean into problem‑solving Reels, case‑study carousels, lead magnets, demo requests, and retargeting around site visits and content. Local and service businesses focus on geo‑targeted campaigns, simple lead flows, DMs, and clear CTAs to call, book, or visit, matching how customers actually buy.
We handle this in two layers: first we translate your legal/compliance rules into “allowed” and “forbidden” angles, claims, and visuals; then we build Instagram‑safe templates (Reels, Stories, copy, disclaimers) inside Meta’s ad policies and test them with small spends before scaling.
Creators and customer content are treated as part of the performance system, not a separate “influencer” experiment. We identify and vet relevant creators, turn their posts and Reels into paid ads (including whitelisting where appropriate), and systematically test UGC‑style creatives against brand assets. Over time, this builds a library of formats that combine social proof with scalable media buying.
We work on a transparent subscription model instead of open‑ended hourly billing. Each tier includes a defined scope (strategy, campaign management, creatives, reporting) and is priced upfront, so you know exactly what you’re getting each month; higher tiers add more ad spend coverage, more aggressive testing, and additional creative volume.
Work doesn’t start in Ads Manager, it starts with your numbers: margins, LTV, and sales cycle. From there we decide what Instagram should actually do for you — generate leads, drive direct sales, or build demand that your sales team can convert — and then design a path from the first thumb‑stop in Reels or Stories to the final action, aligning campaigns, objectives, events, and creatives with that journey.
There is no single “best” setup: the mix depends on your goals and stage. For reach and awareness, we lean on Reels and Explore. For demand and community, Stories and Feed. For leads and sales, in‑app forms, mobile‑ready landing pages, Shopping and catalog campaigns. Each campaign is given a focused role in the funnel instead of trying to make one catch‑all setup does everything.
We begin with a structured audit: tracking and events, campaign layout, placements, audiences, creatives, and what happens after the click. Then we keep the elements that actually produce value, cut the obvious waste, and introduce a clear testing roadmap around offers, hooks, formats (Reels vs Stories vs Feed), and segments, shifting budget into combinations that prove they can drive revenue or qualified leads.
Then the first step is diagnosis, not more spending. We unpack what went wrong last time: weak offers, misaligned objectives, creative fatigue, poor targeting, broken tracking, or unrealistic expectations on volume and timing, and turn that into a set of testable hypotheses.
Ecommerce and DTC brands get product‑led visuals, UGC, Shopping, and abandoned‑view/abandoned‑cart flows. B2B and SaaS lean into problem‑solving Reels, case‑study carousels, lead magnets, demo requests, and retargeting around site visits and content. Local and service businesses focus on geo‑targeted campaigns, simple lead flows, DMs, and clear CTAs to call, book, or visit, matching how customers actually buy.
We handle this in two layers: first we translate your legal/compliance rules into “allowed” and “forbidden” angles, claims, and visuals; then we build Instagram‑safe templates (Reels, Stories, copy, disclaimers) inside Meta’s ad policies and test them with small spends before scaling.
Creators and customer content are treated as part of the performance system, not a separate “influencer” experiment. We identify and vet relevant creators, turn their posts and Reels into paid ads (including whitelisting where appropriate), and systematically test UGC‑style creatives against brand assets. Over time, this builds a library of formats that combine social proof with scalable media buying.
We work on a transparent subscription model instead of open‑ended hourly billing. Each tier includes a defined scope (strategy, campaign management, creatives, reporting) and is priced upfront, so you know exactly what you’re getting each month; higher tiers add more ad spend coverage, more aggressive testing, and additional creative volume.
Ready to take your marketing
to the next level?
Get a look at:
- How Ninja Promo works;
- How you can do marketing at scale better, faster and cheaper;
- How we’re different from agencies, freelancers and in-house marketing teams (hint: we’re 15x faster than hiring!);
- The most suitable subscription plan for your needs.
We work all over the world
We have a fully remote team, so we can hire the best experts from all over the world
London
71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Dubai
Nassima Tower, 04th floor, Sheikh Zayed Road, Dubai, 00971
Singapore
3 Coleman St, #03-24, Singapore 179804
Hong Kong
38 Wong Chuk Hang Road 1/F, 2F, 25-27F, Hong Kong Island, Hong Kong
New York
276 5th Avenue, NY 10001, New York, United States of America
Vilnius
Konstitucijos ave. 21A, Vilnius, LT-08130, Lithuania
Seattle
Columbia Center — 701 5th Avenue, Seattle, WA 98104, United States of America
Atlanta
Bank of America Plaza — 600 Peachtree Street NE, Atlanta, GA 30308, United States of America
Los Angeles
One Wilshire — 624 South Grand Avenue, Los Angeles, CA 90017, United States of America
Toronto
First Canadian Place — 100 King Street West, Toronto, ON M5X 1A9, Canada
Amsterdam
Zuidas Business District (The Rock) — Claude Debussylaan 80, 1082 MD Amsterdam, Netherlands
Sydney
Salesforce Tower — 180 George Street, Sydney NSW 2000, Australia