Debay

Fintech
Web3
Community Management
Content Marketing
Digital Design
Influencer Marketing
Paid Advertising
Social Media
Debay

Overview

Debay is a one-stop digital asset management platform that provides secure and reliable cryptocurrency asset management services, such as guaranteed mining or pledges

1 K+
Sign-Ups on the Website
70 %
Website Conversion Growth
100 K+
Engagements
75
Images and Infographics Created

Goals

  • Develop a complex content plan for social media promotion
  • Carry out marketing campaigns to increase brand awareness
  • Enrich social media profiles with useful and engaging content

 

Challenge

  • Work out catching ad creatives to later use them in marketing campaigns
  • Establish community management in telegram group 24/7
  • Create an explainer video to educate people about the new product of the company
  • Conduct guest posting of educative articles to reach trends and lure new audiences
  • Re-brand company’s account in instagram to reach the new audience segment
  • Increase brand awareness and popularize the idea of the project among crypto community
  • Reach the top influencers who would educate their audiences about the company’s new product
  • Develop new visual solutions after company’s rebranding

 

Approach

  • Created eye-catching and educational content for users to make real use of
  • Launched ad campaigns on Facebook and LinkedIn
  • Produced a lot of attractive infographics, GIFs, and videos to attract as many new users as possible
  • Increased the number of followers by several times

 

 

The Main Result

1 K+
Sign-Ups on the Website
70 %
Website Conversion Growth
100 K+
Engagements
75
Images and Infographics Created

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