How we helped Intellectsoft increase their online engagement by over 159%
Overview
Intellectsoft is a boutique software development company that specializes in building cutting-edge digital solutions for some of the world’s most innovative brands.
Their small yet highly skilled team of engineers and developers is dedicated to solving complex enterprise challenges for a versatile roster of clients, including everything from funded startups to Fortune 500 legacy organizations.
They came to us looking for new ways to engage with clients and prospects online, both on their website and in other areas like social media. We got to work right away.
Services provided
Goals
Intellectsoft were eager to increase their online visibility and improve brand awareness and digital engagement among clients and prospects across multiple platforms.
One of their biggest challenges was getting users to return to their website, which is crucial for converting leads and fostering relationships. They also wanted to improve their social media following and engagement, as well as increase their email opt-in rates.
Approach
When we met with Intellectsoft, we were impressed by their commitment to excellence and strong focus on client success.
We immediately got to work developing a comprehensive marketing strategy that would allow them to engage with clients and prospects on a deeper, more authentic level.
One of the key elements of our strategy was to deliver value to their target audience through content marketing. Online engagement can’t be coerced or forced – it has to be earned. The best way to do this is by creating useful and meaningful content that provides value to the reader.
We developed a content marketing strategy that focused on creating informative blog posts, infographics, and videos that would be useful and actionable for their audience.
Results
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