Recycleye's Market Entry with NinjaPromo Digital Marketing Agency
AI
B2B
SaaS
Data & Analytics
Development
Digital Design
Email Marketing & Automation
Paid Advertising
Search Engine Optimization
Strategic Public Relations
Strategy & Consulting
Overview
Recycleye, a B2B startup revolutionizing waste and materials management through AI robotics, sought the expertise of NinjaPromo Digital Marketing Agency for a seamless market entry. The goal was to establish Recycleye as an innovative leader in the industry and drive engagement with potential B2B clients
500
new sign-ups (SQLs), with a solid 25% conversion rate.
10 M+
impressions reached.
$
300
customer acquisition cost maintained.
3.5 x
ROAS consistently achieved.
30 %
month-over-month growth in Monthly Recurring Revenue.
Services provided
Development
Strategic Public Relations
Paid Advertising
Digital Design
Data & Analytics
Search Engine Optimization
Email Marketing & Automation
Strategy & Consulting
Challenge
Recycleye faced the challenge of entering a competitive market with a cutting-edge product. The task was to create a robust digital presence and generate interest among key stakeholders in waste management and materials recycling industries.
Execution
Execution
- Market Research: Conducted in-depth market research to identify key players, target audience, and industry trends. Leveraged insights to tailor Recycleye's messaging and positioning.
- Website Development: Created a user-friendly and informative website that served as a hub for potential clients to learn about Recycleye's solutions. Implemented seamless navigation and clear calls-to-action.
- Paid Editorials and Media Publications: Secured placements in industry-relevant publications and created paid editorials to showcase Recycleye's expertise and thought leadership.
- Google Search Ads: Implemented targeted ads to capture the attention of users actively searching for waste management solutions.
- Brand Messaging Toolkit: Developed a concise and compelling brand messaging toolkit that highlighted Recycleye's unique value proposition, emphasizing innovation, efficiency, and sustainability.
- Video Production: Produced engaging videos showcasing Recycleye's AI robotics in action, emphasizing the practical benefits for waste and materials management. Distributed across relevant channels for maximum exposure.
- End-to-End Web Analytics: Monitored and analyzed website performance, user engagement, and ad campaign effectiveness. Used data insights to refine strategies for optimal results.
- LinkedIn Ads: Leveraged LinkedIn's B2B audience for precise targeting and industry-specific engagement.
- Design: Crafted visually appealing design and promo materials that communicated Recycleye's brand identity and commitment to technological advancement.
- Google Display Ads: Utilized visually appealing display ads to increase brand awareness across the target audience.
- SEO: Optimized website content for search engines to enhance online visibility.
- Email Marketing: Implemented a strategic email marketing campaign targeting decision-makers in waste management companies, focusing on Recycleye's benefits and success stories.
Results Over 6 Months
500
new sign-ups (SQLs), with a solid 25% conversion rate.
10 M+
impressions reached.
$
300
customer acquisition cost maintained.
3.5 x
ROAS consistently achieved.
30 %
month-over-month growth in Monthly Recurring Revenue.
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