Residential agencies
Developers
Commercial Commercial real estate
Luxury Luxury property
Strategic PR services for real estate brands that need visibility and trust
Build credibility across local, national, and trade media with a dedicated PR team focused on clear positioning, media outreach, project storytelling, and reputation support for agencies, developers, and property brands
Trusted by 250+ startups and global brands, across 30+ industries.
Why strategic PR matters for real estate growth
Real estate decisions involve trust, reputation, and long consideration cycles. Strategic PR helps property brands shape perception, strengthen credibility, and stay visible during key market moments
01
Build trust in high-consideration transactions
Earned media and third-party validation strengthen confidence among buyers, investors, and partners evaluating your brand or project
02
Tell stories that make projects more memorable
PR helps turn developments and market insights into clear narratives that the media and your audience can actually engage with
03
Extend visibility beyond your owned channels
Well-placed coverage can support visibility across search, social, investor communications, and broader brand discovery
04
Stay visible during launches and market shifts
From pre-sale campaigns to executive commentary, PR keeps your messaging timely and relevant in a shifting economic landscape
05
Build long-term reputation over short-term attention
Strategic PR supports ongoing authority and trust which is essential where brand credibility compounds over time
Full-service real estate PR solutions
All available under one flexible subscription where your dedicated PR team adapts as launches, listings, and brand priorities change
PR strategy
Defining the real estate stories and media directions that earn the right kind of attention rather than just more mentions
Media outreach
Pitching relevant stories, expert commentary, and project updates to local, national, trade, and business media
Paid media placements
Securing sponsored features and branded articles in outlets aligned with your target audience and market
Press release distribution
Crafting newsworthy announcements for developments, milestones, partnerships, and project launches
Content creation
Producing thought pieces and commentary that position your brand as a credible voice in the property market
Communication calendar development
Planning when and how your company shows up in the media so outreach stays coordinated instead of reactive
Brand positioning development
Clarifying what your agency or development stands for and translating it into a story people remember
Crisis communication
Delivering calm and clear messaging when delays or sensitive issues affect public trust
Personal brand development
Building visibility for founders and brokers through interviews and consistent market commentary
Who do we run real estate PR for?
🏘️ Residential agencies
PR support for agencies that need stronger local visibility and more trust with buyers and sellers
🏗️ Real estate developers
Communications around pre-sale launches, project milestones, and development visibility
🏢 Commercial real estate firms
B2B-focused PR for companies targeting tenants, partners, investors, and business media
✨ Luxury real estate brands
Curated and positioning-led visibility for premium properties and high-value listings
🏠 Property management companies
Reputation support for brands managing tenant relationships and community trust
📈 Real estate investment platforms
PR support for firms that need authority with investors and financially minded audiences
🌴 Vacation rentals and hospitality
Visibility and reputation support for short-term stay brands competing on trust
Real estate PR challenges we help solve
Struggling to get media coverage in a crowded property market?
We pitch targeted stories to outlets and journalists that actually cover real estate and development trends
Tired of visibility that does not support business goals?
Our team focuses on placements and messaging that strengthen reputation and relevant brand awareness
No clear way to measure the impact of your PR spend?
We report on metrics that help you understand performance including relevance, sentiment, and inbound interest
Launching a new development but not sure how to create buzz?
We build narrative-led communications around projects and announcements so outreach feels structured
Does your brand look too similar to other agencies or developers?
We sharpen your positioning so the market understands what makes your offer or expertise distinct
Feeling ignored or underserved by your current agency?
Expect clearer priorities, regular updates, and transparent communication on what is being pitched
Too many stakeholders communicating different messages?
We centralize strategy so leadership and sales teams work from a more consistent narrative
Unsure how to handle negative press or sensitive issues?
Our team supports reputation communications with clear messaging designed to protect brand trust
Need local credibility rather than just broad awareness?
We tailor outreach around local market context and regional publications to support where business happens
Our rating based on 80+
verified client reviews
4.9
High-quality work (17)
Timely (13)
Communicative (10)
Professional (8)
Great project management (9)
...
5.0
eCommerce
San Francisco, California
10,001+ Employees
$10,000 to $49,999
July 2022 - August 2023
“We’re highly impressed by their innovative strategies and seamless execution!”
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Head of Marketing
5.0
Healthcare
New York City, New York
51-200 Employees
$50,000 to $199,999
Jan. 2019 - Ongoing
"I am completely satisfied with the services we've ordered from the company."
Melissa Orlova | Brain Scientific Inc.
Business Development Manager
5.0
Software
Porto Calvo, Brazil
5,001-10,000 Employees
$10,000 to $49,999
Dec. 2022 - July 2023
“Their expertise and innovative strategies helped our company achieve remarkable success”
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Crypto Marketing Leader
5.0
Software
Singapore
11-50 Employees
Confidential
Feb. 2022 - Ongoing
NinjaPromo.io is a multi-talented team offering a wide array of skills, creativity, and experience.
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CEO & Founder
5.0
Software
St. Petersburg, Florida
501-1,000 Employees
$50,000 to $199,999
Nov. 2021 - Ongoing
“Their insights into the industry
and our target audiences continue to surprise us”
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CEO
5.0
Other Industry
Spain
11-50 Employees
Confidential
Feb. - Apr. 2023
“We were very happy with the team's work. We always received everything on time and with great quality“
Christophe Ozcan | Tozex
Chief Executive Officer
5.0
Arts, entertainment & music
London, England
11-50 Employees
Confidential
Feb. - Mar. 2026
"The overall experience was positive, and the team was easy to work with throughout the project."
Marketing | Duck Design
Anonymous
5.0
Consumer products & services
London, England
11-50 Employees
Less than $10,000
Mar. - Apr. 2026
"I was really impressed by the organization & communication of the team."
Marketing | Heywa Labs
Matt Clarke
5.0
Consumer products & services
Toronto, Ontario
1-10 Employees
Confidential
Jan. 2024 - Feb. 2026
"They had a highly skilled staff."
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5.0
Information technology
Ulm, Germany
11-50 Employees
Confidential
June - Dec. 2025
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Dmitry Shurupov
5.0
Other industries
Zug, Switzerland
201-500 Employees
$50,000 to $199,999
July 2025 - Jan. 2026
"You always know what's live, what's being replaced, and what's next."
Chief Financial Officer | Upgaming
Bidzina Makashvili
Our real estate PR case studies
Explore real estate PR campaigns that built trust, earned meaningful media coverage, supported project visibility, and strengthened brand authority across local, national, and industry-specific markets.
PAID SOCIAL
·
SMM
·
PR
·
Task
A leading crypto exchange needed to boost app installs and user retention among both beginners and experienced traders. The challenge was to cut through the noise and address security concerns in a skeptical market.
What we did
Launched paid social ads (Facebook, Instagram, Messenger) with tailored messaging.
Rebuilt and managed Discord community with gamification and regional chats.
Executed a PR campaign focused on security and trust (13 publications, 1.5–3M reach).
Developed a balanced content calendar with educational posts and user testimonials.
Below-average CAC achieved.
Significant increase
in monthly active users and retention
Positioned as a "safe haven"
for traders
PR
·
CONTENT
·
Task
A major crypto brand needed to generate buzz and establish credibility for its new online casino project, securing high-quality media coverage to build trust.
What we did
Developed a PR strategy focused on the project's unique value proposition: security, transparency, and crypto innovation.
Crafted and distributed press releases and articles to a wide range of media outlets.
Ensured consistent messaging across all communications.
Over 15 popular media outlets featured the publications.
Articles shared widely, generating hundreds of comments and high engagement.
Secured a media "seal of approval"
boosting the project's reputation
PR
·
B2B TECH
·
Task
A European AI inference provider needed to build authority and generate awareness within the AI developer community. The goal was to position the platform as a sustainable, secure, and open alternative to US-based solutions.
What we did
Developed a clear brand messaging framework and secured 9+ top-tier B2B publications (TechTimes, FintechNews, BusinessCloud, 01net, TechBullion)
Placed permanent articles with do-follow links in London Loves Business and other key outlets
Tailored content for each publication (announcements, thought leadership, educational pieces)
Reached a global English-speaking
technology audience
Established Regolo.ai as a credible European AI player
in top media
Strong SEO value
from high-authority do-follow backlinks
PAID ADS
·
PR
·
SMM
·
Task
An EdTech company needed to validate demand for its new OPERI app, launch user acquisition, and identify effective channels and messaging for scaling in the manufacturing sector.
What we did
Conducted a product and audience audit, structuring the audience into three tiers.
Launched a PR campaign with a media plan, publishing articles in industry outlets (London Loves Business, USA Today).
Set up analytics (Appsflyer) and launched paid traffic on Meta Ads and Google UAC.
Tested broad targeting vs. interest-based, finding broad targeting more effective ($0.35 CPI).
Scaled to iOS with SKAdNetwork and tailored creatives for English-speaking markets.
20.8K app installs.
$0.1 CPI on Google Ads.
$0.3 CPI on Meta Ads.
1,183 organic installs alongside paid activity.
PAID SOCIAL
·
PR
·
Task
A proxy service provider needed to increase its customer base, expand market share, improve online visibility, and boost revenue.
What we did
Created a customized paid social ad campaign with cloaking to bypass ad blockers.
Developed PR publications (articles, press releases) on tech websites to build thought leadership.
Continuously monitored and optimized ads to improve performance and ROI.
Used data-driven adjustments based on analytics.
20K new active users
in 3 months
300% ROAS.
25% increase
in Customer Lifetime Value (LTV)
15% reduction
in Customer Acquisition Cost (CAC)
PR
·
CONTENT
·
SEO
·
Task
An online casino needed to increase brand visibility and secure top Google rankings to compete in the crowded crypto gambling space. They also wanted to promote upcoming online and offline events.
What we did
Developed a storytelling-driven PR strategy focused on the brand's unique value proposition (trust, security, crypto innovation)
Crafted and distributed 15 feature-length articles to top crypto and investment media (Investing, Benzinga, CoinDesk)
Optimized content for organic search to boost indexing and long-term traffic
10x growth
in organic search traffic
175M+
monthly impressions across major publications
First-page Google rankings
for key related queries
COMMUNITY
·
PR
·
Task
A Web3 project needed to attract investors for its token sale, overshooting initial expectations and building a strong investor community.
What we did
Executed a strategic PR and community-building campaign.
Created targeted content and outreach to attract high-quality investors.
600+ investor sign-ups.
Successful token sale, exceeding expectations.
SMM
·
PR
·
INFLUENCER
·
Task
A Web3 project needed to build a comprehensive digital campaign to raise awareness of its platform merging blockchain technology with sustainable water solutions.
What we did
Executed a targeted Digital PR campaign (Yahoo press release).
Partnered with high-profile Web3 influencers (1M+ combined reach).
Managed Discord and Telegram communities with a Zealy contest.
Conducted a Digital Airdrop via Gleam ($1,000 prize pool).
1.5M+ impressions, 18% ER.
+8K Twitter followers
+7.5K community members
+40% site traffic
+10% LAK3 trading volume
STRATEGY
·
SMM
·
SEO
·
PR
·
Task
A leading home appliance manufacturer needed to penetrate the competitive US market, build brand awareness, and drive customer acquisition through a comprehensive digital strategy.
What we did
Conducted extensive market research and competitor analysis to identify gaps and opportunities.
Launched a multi-channel digital strategy (SMM, email, influencer marketing, SEO, PR, affiliate marketing).
Built strategic partnerships with eco-focused organizations to highlight sustainability.
Optimized the website for relevant keywords and launched link-building campaigns.
Bounce rate dropped by 25%.
40% repeat purchase ratio
indicating strong customer loyalty
50+ media mentions and PR hits
significantly growing brand visibility
GROWTH
·
B2B
·
AI
·
Task
A B2B AI company specializing in waste management needed a comprehensive marketing strategy to enter a new market, targeting enterprise clients and investors.
What we did
Created a full-funnel B2B SaaS marketing strategy (strategy, PR, SEO, paid ads, email automation, design)
Executed an integrated campaign to build brand authority and generate qualified leads
Successful market entry with a cohesive
multi-channel approach
Established brand presence
across key B2B platforms
SMM
·
COMMUNITY
·
PR
·
Task
A new fan engagement platform for sports and entertainment needed to build brand awareness, attract a relevant audience, and increase app users through social media, PR, and community management.
What we did
Developed a complex content plan and PR strategy across Twitter, LinkedIn, Instagram, and Facebook.
Created eye-catching images, GIFs, and giveaways to boost subscribers and activity.
Established 24/7 community management in Telegram.
Rebranded the Instagram account and reached out to top influencers.
Published press releases within one week to leading media outlets.
3x subscriber growth.
200% higher engagement level.
300+ posts on social media.
250% increase in brand awareness.
700K monthly impressions.
PR
·
CONTENT
·
Task
A crypto real estate investment platform needed to build brand recognition, attract private multinational investors, and secure media coverage within a 7-day deadline.
What we did
Developed a complex PR strategy with international media from six countries.
Wrote press release variations and translated them into six languages within two days.
Published materials on 20 top media channels ahead of schedule (5 days instead of 7).
$5.3M raised during the ICO.
20 top media outlets cooperated.
115K+ potential investors reached.
6 international markets covered.
SMM
·
PR
·
Task
An innovative IT quarter needed to promote its ecosystem (kindergarten, art school, art gallery, cafes, yoga) to attract customers and increase brand awareness in the local market.
What we did
Developed a complex content plan and PR strategy for social media promotion.
Created eye-catching images and infographics with a personal style for the target audience.
Published informative posts about the housing complex for the IT segment.
3x subscriber growth.
50K monthly impressions.
150% higher engagement rate.
200% increase in brand awareness.
Meet your dedicated PR team
We shape the team around your market positioning and expansion plans, assigning specialists who understand how to secure coverage and drive impact in your niche.
Industry-matched team (30+ industries)
Local-market aligned specialists
24/5 time-zone aligned coverage
100% remote team
Talent from 60+ countries
01
PR Team Lead
Leads the agency’s PR direction, overseeing strategy, team performance, and cross-department alignment. Ensures campaigns strengthen client reputation and deliver measurable media impact.
02
PR Manager
Develops and executes PR strategies, manages media relations, and secures coverage to enhance brand visibility and credibility. Oversees day-to-day campaign execution and performance tracking.
03
Media Partnerships Specialist
Builds and manages strategic relationships with media outlets, platforms, and partners to expand reach and secure premium placements. Negotiates collaborations that drive brand exposure and value.
04
Content Creator
Produces strategic, on-brand content that supports the brand’s positioning across PR campaigns, media, and digital channels. Adapts tone and messaging to different audiences and formats.
05
Creative Copywriter
Translates strategic messaging into compelling, audience-focused storytelling. Crafts persuasive copy for press materials, pitches, and campaign assets, ensuring clarity and consistency in brand messaging.
06
Web Analytics Specialist
Tracks and analyzes the performance of PR campaigns across digital channels. Provides data-driven insights to measure impact, optimize strategy.
Get your brand heard
with a subscription-based PR services
Start lean, add capacity, keep the cadence.
3 months
6 months 10%off
12 months 20%off
Starter
40 hours
$
100
/ hr
10% OFF
20% OFF
$
4000
$
4000
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
1 - 3 specialists
1 - 2 core services + supportive &
ad-hoc work
ad-hoc work
Growth
80 hours
$
90
/ hr
10% OFF
20% OFF
$
7200
$
7200
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
2 - 6 specialists
2 - 3 core services + supportive &
ad-hoc work
ad-hoc work
Strategist available upon request
Scale
160 hours
$
80
/ hr
10% OFF
20% OFF
$
12800
$
12800
/ mo
Core team:
PM, CSM, Team Leads
PM, CSM, Team Leads
4 - 8 specialists
3 - 5 core services + supportive &
ad-hoc work
ad-hoc work
Strategist and CMO available upon request
Enterprise
400+ hours
$
20K - 100K
/ mo
Core team:
PM, CSM, Team Leads, Strategist, embedded CMO
PM, CSM, Team Leads, Strategist, embedded CMO
8+ specialists
5+ core services + supportive &
ad-hoc work
ad-hoc work
Included in all plans:
Access to all Ninja services
Strategy, marketing, design & creative, development and analytics
Your Ninja team
Project Manager, Client Success Manager, Team Lead and specialists matched to your needs (Strategist / CMO on higher plans)
Live 90-day roadmap
Continuously updated plan of current work and upcoming priorities
Single backlog in Ninja One
All requests, ideas and tasks managed in one place
KPI dashboard in Ninja One
Results, hours logged and task status at a glance
Weekly meetings & updates
Recurring weekly call and regular progress updates
How to use your hours
All plans cover core services plus supportive work (creative, copy, optimisation, reporting, etc.) and ad-hoc tasks like launches, campaigns and landing pages.
You can also dedicate 100% of your hours to a single service (e.g. only SEO or only paid acquisition). This is a normal and often recommended way to use your capacity at certain stages.
Prices are valid for new customers only.
Why real estate brands rely on
our PR approach
🔄 Flexible PR by subscription
Your scope can expand or narrow based on launches, project phases, and communication priorities
📍 PR aligned with your growth plan
We shape communications around development milestones, local expansion, and executive visibility
🧩 Adaptive support across PR needs
The focus can shift between thought leadership, media outreach, and crisis support as your priorities change
🏙️ Real-estate-aware communications
We adapt stories to the realities of property markets including long consideration cycles and multiple stakeholders
🤝 Transparent two-way communication
You always know what is being worked on, where responses stand, and where your input is needed
🎯 Focus on meaningful outcomes
We prioritize relevant media visibility and qualified inbound interest over vanity mentions
Public relations articles
See how we break down every aspect of PR, explore every opportunity to amplify your brand, and turn those insights into impactful campaigns.
Guides
Strategies
Crypto
PR
Crypto PR Explained: From Media Coverage to Community Trust
·
10 mins read
Guides
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iGaming
PR
Casino Public Relations: How to Build Trust in a Regulated Industry
·
13 mins read
Guides
Strategies
PR
SaaS
PR for SaaS: Best Practices for Creating a Successful Strategy
·
12 mins read
Guides
Strategies
Financial
PR
PR for Fintech: A Guide with Strategy Tips, Best Practices & Examples
·
10 mins read
Guides
Ratings
PR
SaaS
SaaS PR Agency: What to Know Before Hiring One + Top Companies
·
10 mins read
Guides
Strategies
PR
The Complete Guide to PR for Startups
·
13 mins read
Guides
Strategies
B2B
PR
B2B PR: 9 Proven Strategies to Build Media Authority in 2026
·
9 mins reads
Strategies
PR
PR Strategy: How to Plan and Execute with Proven Tactics
·
13 mins reads
Ratings
PR
7 Best PR Agencies to Boost Brand Visibility in Singapore
·
8 mins reads
Ratings
PR
10 Best PR Agencies in Dubai to Elevate Your Brand Presence
·
13 mins reads
Ratings
Crypto
PR
Top 10 Crypto PR Agencies to Promote Your Blockchain Projects in 2026
·
12 mins read
FAQs
We start by reviewing your positioning, goals, and business calendar, then map key messages and story angles before moving into media outreach. For developers, strategy aligns with project milestones. For agencies, it tracks to listing cycles and seasonal market activity.
Our support covers the full PR lifecycle: strategy, media list building, story angle development, pitching, interview and commentary coordination, press release writing and distribution, paid editorial placements, thought leadership content, and monthly reporting — all delivered by a dedicated team under one subscription.
Yes. We support agencies, developers, luxury brands, commercial landlords, and investment platforms across both sectors. The media targets and story angles differ significantly between residential and commercial, and we adapt our approach for each.
Yes. We build a phased launch communications plan that covers pre-announcement positioning, media briefings, press release distribution, and ongoing coverage through the sales period — giving each milestone a clear narrative and structured outreach.
Yes. We help clients prepare holding statements and response frameworks before problems arise. When a sensitive issue surfaces — a delay, a negative story, or a regulatory matter — we provide real-time messaging support and media response guidance to protect brand trust.
We track placement quality and outlet relevance, coverage sentiment, share of voice, executive visibility, and inbound interest attributed to PR activity. Reporting goes beyond clipping counts to show how coverage is shifting perception and supporting your business objectives.
Yes. We identify speaking opportunities, podcast appearances, contributed article placements, and interview opportunities in relevant outlets, then develop consistent commentary angles so your people speak with authority in local, trade, and national media.
You choose a monthly plan based on hours and team size — from 40 hours at Starter level up to a full Enterprise engagement. Scope can be adjusted as communication needs shift: scale up during a launch, scale back in quieter periods, without long-term lock-in.
Yes. Earned media placements support domain authority and search rankings. Thought leadership content can be repurposed across owned channels and email. When PR, SEO, and paid media share consistent messaging and are planned together, each channel reinforces the others.
We agree on reporting format, meeting cadence, and approval process from day one. You receive regular updates on what is being pitched, what has been secured, and what is in progress — with a dedicated team that is accessible and responsive throughout.
We start by reviewing your positioning, goals, and business calendar, then map key messages and story angles before moving into media outreach. For developers, strategy aligns with project milestones. For agencies, it tracks to listing cycles and seasonal market activity.
Our support covers the full PR lifecycle: strategy, media list building, story angle development, pitching, interview and commentary coordination, press release writing and distribution, paid editorial placements, thought leadership content, and monthly reporting — all delivered by a dedicated team under one subscription.
Yes. We support agencies, developers, luxury brands, commercial landlords, and investment platforms across both sectors. The media targets and story angles differ significantly between residential and commercial, and we adapt our approach for each.
Yes. We build a phased launch communications plan that covers pre-announcement positioning, media briefings, press release distribution, and ongoing coverage through the sales period — giving each milestone a clear narrative and structured outreach.
Yes. We help clients prepare holding statements and response frameworks before problems arise. When a sensitive issue surfaces — a delay, a negative story, or a regulatory matter — we provide real-time messaging support and media response guidance to protect brand trust.
We track placement quality and outlet relevance, coverage sentiment, share of voice, executive visibility, and inbound interest attributed to PR activity. Reporting goes beyond clipping counts to show how coverage is shifting perception and supporting your business objectives.
Yes. We identify speaking opportunities, podcast appearances, contributed article placements, and interview opportunities in relevant outlets, then develop consistent commentary angles so your people speak with authority in local, trade, and national media.
You choose a monthly plan based on hours and team size — from 40 hours at Starter level up to a full Enterprise engagement. Scope can be adjusted as communication needs shift: scale up during a launch, scale back in quieter periods, without long-term lock-in.
Yes. Earned media placements support domain authority and search rankings. Thought leadership content can be repurposed across owned channels and email. When PR, SEO, and paid media share consistent messaging and are planned together, each channel reinforces the others.
We agree on reporting format, meeting cadence, and approval process from day one. You receive regular updates on what is being pitched, what has been secured, and what is in progress — with a dedicated team that is accessible and responsive throughout.
Ready to take your marketing
to the next level?
Get a look at:
- How Ninja Promo works;
- How you can do marketing at scale better, faster and cheaper;
- How we’re different from agencies, freelancers and in-house marketing teams (hint: we’re 15x faster than hiring!);
- The most suitable subscription plan for your needs.
We work all over the world
We have a fully remote team, so we can hire the best experts from all over the world
London
71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Dubai
Nassima Tower, 04th floor, Sheikh Zayed Road, Dubai, 00971
Singapore
3 Coleman St, #03-24, Singapore 179804
Hong Kong
38 Wong Chuk Hang Road 1/F, 2F, 25-27F, Hong Kong Island, Hong Kong
New York
276 5th Avenue, NY 10001, New York, United States of America
Vilnius
Konstitucijos ave. 21A, Vilnius, LT-08130, Lithuania
Seattle
Columbia Center — 701 5th Avenue, Seattle, WA 98104, United States of America
Atlanta
Bank of America Plaza — 600 Peachtree Street NE, Atlanta, GA 30308, United States of America
Los Angeles
One Wilshire — 624 South Grand Avenue, Los Angeles, CA 90017, United States of America
Toronto
First Canadian Place — 100 King Street West, Toronto, ON M5X 1A9, Canada
Amsterdam
Zuidas Business District (The Rock) — Claude Debussylaan 80, 1082 MD Amsterdam, Netherlands
Sydney
Salesforce Tower — 180 George Street, Sydney NSW 2000, Australia