Trusted by 250+ startups and global brands, across 30+ industries.

Why does strategic PR play such a critical role in B2B brand growth?

Business-to-business PR shapes how people see and trust your brand by influencing perception, authority, and visibility across every channel, building lasting credibility.
01
Build Credibility That Can’t Be Bought

Earned media coverage and third-party validation create trust faster than ads ever could, positioning your brand as an industry authority.

02
Tell Stories That People Remember

Digital PR helps you control your narrative by shaping stories that resonate emotionally, capture media attention, and create long-term brand affinity.

03
Amplify Reach Across Every Channel

One strong press mention can spark hundreds of shares, backlinks, and inbound leads organically.

04
Stay Visible When It Matters Most

From product launches to crisis moments, PR ensures your brand’s message is clear, timely, and impossible to ignore.

05
Build Momentum That Scales Naturally

Strategic B2B PR isn’t one-and-done: it creates a ripple effect that amplifies your message, expands your market presence, and supports ongoing brand growth globally.

Public relations challenges
we help businesses overcome

Struggling to get industry media to notice you?
Solution: We pitch insights and data-driven stories your audience of decision-makers actually values.
Tired of “thought leadership” that goes nowhere?
Solution: We turn executive expertise into opinion pieces and interviews that build real authority.
Hard to link PR to leads or pipeline?
Solution: Earned media performance ties directly to CRM and analytics, proving its real impact on revenue.
Your complex product is tough to explain?
Solution: Specialists craft narratives that make technical ideas clear, credible, and compelling for non-specialists.
Competing for visibility in a crowded market?
Solution: We position your brand in high-impact outlets read by your buyers, investors, and partners.
Need PR that supports ABM or demand gen?
Solution: Our PR team aligns media outreach, content, and social amplification with your target account lists.
Worried your story sounds the same as competitors’?
Solution: We identify your unique industry point of view and build messaging that stands out.
Facing long B2B sales cycles with slow results?
Solution: Awareness campaigns that sustain engagement between events, launches, and deals.
Dealing with complex stakeholder communication?
Solution: Consistent messaging across internal, partner, and investor channels.
Unsure how to build a reputation in a new market?
Solution: Our experts localize your public relations approach with relevant media, influencers, and regional insights.

Full-service PR solutions for B2B needs

under one roof
PR Strategy
Define the channels that will earn you the right kind of attention, not just more mentions.
Influencer Marketing
Partner with voices your audience already trusts to spark authentic conversations and social proof around your brand.
Paid Media Placements
Secure sponsored articles, interviews, and features in targeted outlets that reach the decision‑makers you care about.
Press-Release Distribution
Craft and distribute newsworthy announcements so journalists get a clear, ready-to-use story instead of generic boilerplate.
Content Creation
Produce articles, thought pieces, and commentary that position your brand as a useful expert, not just another advertiser.
Communication Calendar Development
Map out when, where, and how you show up in the media space, so outreach feels coordinated rather than reactive.
Brand Positioning Development
Clarify what you stand for, who you serve, and why you’re different, then translate that into a simple story the market remembers.
Crisis Communication
Prepare and deliver calm, clear messaging when things go wrong, protecting trust while you resolve the issue.
Personal Brand Development
Shape a public image through consistent stories, media appearances, and content that reflect their expertise and values.

Who do we run strategic PR for?

Whether you’re launching a new product, preparing for funding, or strengthening a global presence, our team builds narratives that earn coverage and shape perception.

Industries we specialize in

💰 Financial Services
Reputation-first PR for fintechs, banks, and investment platforms. We help you earn trusted media coverage, manage messaging under regulation, and position your brand as a transparent industry leader.
💼 SaaS & Software
Thought-leadership PR for complex tech. From media storytelling and product launches to analyst relations and brand positioning, we make your innovations impossible to ignore.
₿ Crypto
Strategic PR for exchanges, wallets, and Web3 projects built on credibility.
⚕️ Healthcare
Ethical, privacy-aware PR for digital health, medtech, and care providers. We craft human stories backed by expertise, building public trust in regulated environments.
🏠 Real Estate
From local media coverage to national property features, we elevate your brand and projects with authority.
📈 Forex & Trading
Performance-driven PR for brokers, traders, and financial educators: media mentions that drive growth.
🎮 Gaming
We generate excitement around launches, events, and communities combining press coverage with influencer synergy.
🎰 iGaming & Betting
Compliance-led services that build trust and visibility for casinos, sportsbooks, and affiliates.
🛒 E-commerce & Online Retail
Product-driven PR that turns buzz into sales. From influencer collaborations to seasonal campaigns, our experts put your brand stories in front of audiences who click and convert.

Our rating based on 80+
verified client reviews

High-quality work (17)
Timely (13)
Communicative (10)
Professional (8)
Great project management (9)
...
5.0
5.0
Array
eCommerce
Array
San Francisco, California
Array
10,001+ Employees
Array
$10,000 to $49,999
Array
July 2022 - August 2023
5.0
5.0
Array
Healthcare
Array
New York City, New York
Array
51-200 Employees
Array
$50,000 to $199,999
Array
Jan. 2019 - Ongoing
5.0
5.0
Array
Software
Array
Porto Calvo, Brazil
Array
5,001-10,000 Employees
Array
$10,000 to $49,999
Array
Dec. 2022 - July 2023
5.0
5.0
Array
Software
Array
Singapore
Array
11-50 Employees
Array
Confidential
Array
Feb. 2022 - Ongoing
5.0
5.0
Array
Software
Array
St. Petersburg, Florida
Array
501-1,000 Employees
Array
$50,000 to $199,999
Array
Nov. 2021 - Ongoing
5.0
5.0
Array
Other Industry
Array
Spain
Array
11-50 Employees
Array
Confidential
Array
Feb. - Apr. 2023

Our public relations case studies

Uncover real PR campaigns that made noise: explore top-tier placements, influencer collaborations, engagement metrics, and brand growth from concept to final results.

Meet your dedicated PR team

We shape the team around your market positioning and expansion plans, assigning specialists who understand how to secure coverage and drive impact in your niche.

Get your brand heard with a subscription-based
B2B PR services

Start lean, add capacity, keep the cadence.
3 months
6 months 10%off
12 months 20%off
Included in all plans:
Access to all Ninja services
Strategy, marketing, design & creative, development and analytics
Your Ninja team
Project Manager, Client Success Manager, Team Lead and specialists matched to your needs (Strategist / CMO on higher plans)
Live 90-day roadmap
Continuously updated plan of current work and upcoming priorities
Single backlog in Ninja One
All requests, ideas and tasks managed in one place
KPI dashboard in Ninja One
Results, hours logged and task status at a glance
Weekly meetings & updates
Recurring weekly call and regular progress updates
How to use your hours
All plans cover core services plus supportive work (creative, copy, optimisation, reporting, etc.) and ad-hoc tasks like launches, campaigns and landing pages.
You can also dedicate 100% of your hours to a single service (e.g. only SEO or only paid acquisition). This is a normal and often recommended way to use your capacity at certain stages.
Prices are valid for new customers only.

PR that drives the B2B funnel

We know what it takes to make PR work across the full B2B funnel. Unlike B2C where decisions are fast and emotional, B2B PR builds trust step by step and helps brands become the preferred choice.

How-B2B-and-B2C-Funnels-Differ-in-Customer-Journey

Our team truly understands the difference, having worked with B2B clients of all sizes, from growing startups to global enterprises.

💬 Let’s make your story impossible to ignore!

Why B2B brands rely on
our PR approach

💼 Flexible B2B PR by Subscription
Our subscription model replaces long-term retainers with a setup you can scale, pause, or accelerate depending on campaigns, launches, or sales cycles.
🎯 Strategy Aligned with Business Growth
Communications are planned around funding rounds, product updates, partnerships, and key milestones so every story supports your go-to-market strategy.
🧩 Adaptive Support for Complex Needs
Whether it’s thought leadership, analyst relations, media outreach, or reputation management, priorities shift easily as your pipeline evolves.
🚀 Expertise Across B2B Verticals
Tech, SaaS, fintech, manufacturing, and healthcare: we understand sector nuances and tailor messaging to your buyers and decision-makers.
🤝 Clear and Collaborative Workflow
You stay in the loop at every step with transparent plans, shared priorities, regular updates, and strategy reviews that keep teams aligned.
📈 PR That Drives Revenue Signals
Every story is measured against engagement, lead generation, and its direct contribution to business growth.

FAQs

We design narratives that align with your buyer journey, supporting every stage, from awareness to consideration. Instead of chasing quick hits, campaigns aim to nurture long‑term trust among decision‑makers and stakeholders.
Yes. We link earned coverage with analytics and CRM data to reveal how visibility affects inbound leads, conversions, and deal progression.
That’s where our strength lies. Our PR team translates complex solutions into clear value stories that resonate with your audiences.
Absolutely. We manage relationships with industry analysts, research firms, and vertical media to strengthen your credibility within specific sectors.
It adapts to your business rhythm: accelerating during launches or announcements and scaling back during quieter quarters, all with predictable costs.
Our reporting goes beyond surface metrics. You’ll get a complete analytics view connecting media activity to awareness, engagement, lead generation, and pipeline impact.
Our company positions executives as credible voices through media commentary, expert insights, and owned content that speaks to industry trends and buyer pain points.
Yes. We integrate messaging and timing with your demand gen, ABM, and content marketing plans to build consistent storytelling across channels.
We design narratives that align with your buyer journey, supporting every stage, from awareness to consideration. Instead of chasing quick hits, campaigns aim to nurture long‑term trust among decision‑makers and stakeholders.
Yes. We link earned coverage with analytics and CRM data to reveal how visibility affects inbound leads, conversions, and deal progression.
That’s where our strength lies. Our PR team translates complex solutions into clear value stories that resonate with your audiences.
Absolutely. We manage relationships with industry analysts, research firms, and vertical media to strengthen your credibility within specific sectors.
It adapts to your business rhythm: accelerating during launches or announcements and scaling back during quieter quarters, all with predictable costs.
Our reporting goes beyond surface metrics. You’ll get a complete analytics view connecting media activity to awareness, engagement, lead generation, and pipeline impact.
Our company positions executives as credible voices through media commentary, expert insights, and owned content that speaks to industry trends and buyer pain points.
Yes. We integrate messaging and timing with your demand gen, ABM, and content marketing plans to build consistent storytelling across channels.

    BOOK A CALL WITH US

    (Please wait a few seconds for the calendar to load after clicking the button)

    No sales pitch. Just goals and next steps.

    We work all over the world

    We have a fully remote team, so we can hire the best experts from all over the world
    London
    Dubai
    Singapore
    Hong Kong
    New York
    Vilnius
    Seattle
    Atlanta
    Los Angeles
    Toronto
    Amsterdam
    Sydney
    Privacy Overview

    This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.