It's Contagious Case Study

Gaming
Digital Design
Social Media
It’s Contagious Case Study

Overview

Avoid Contagion and turn Antibodies into superheroes while avoiding Viral Loads in this fast-playing card game!

$ 10 K+ Pledged
Exceeded the Kickstarter funding goal by $155, raising $10,155 of the $10,000 goal through a targeted promotional campaign.
20 + Posts
Successfully created and published 20+ engaging social media posts to drive awareness and interest in the card game.
319 K+ Monthly Views
Generated over 319,200 monthly views, significantly boosting visibility and engagement for the campaign.

Goals

  • To increase product awareness
  • To promote card game in order to raise $10,000 on Kickstarter platform
  • Developed a social media strategy with engaging content that reflects the voice of the brand
  • Increase the number of card play users through the social media accounts

The Solution

Execution
  1. Created a dynamic animated video
  2. Produced eye-catching images to optimize social media profiles
  3. Generated informative and entertainment content to engage the audience
  4. We showed the card game in an innovative way, emphasizing the main themes and details

Results

$ 10 K+ Pledged
Exceeded the Kickstarter funding goal by $155, raising $10,155 of the $10,000 goal through a targeted promotional campaign.
20 + Posts
Successfully created and published 20+ engaging social media posts to drive awareness and interest in the card game.
319 K+ Monthly Views
Generated over 319,200 monthly views, significantly boosting visibility and engagement for the campaign.

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