A powerful brand is more than just a pretty logo or a stunning website. The best brands in the world, like Coca-Cola and Apple, win customers because they connect to their customers’ inner selves. Loyal customers understand and treasure what the brand stands for.
However, formulating a unique brand identity is easier said than done. Fortunately, branding agencies are here to help. Read on to learn about the best branding agencies in the world and how they can elevate your brand.
What Branding Firms Do and How They Drive Business Growth
A branding agency isn’t limited to designing logos or picking colors: it helps build lasting relationships between your business and your customers. One strong reason to focus on branding is that 55% of buyers are more likely to shop from brands whose story they love. Such an agency works on your visuals, messages, and overall image. As a result, your business stands out and feels trustworthy.
Furthermore, loyalty doesn’t happen overnight. Around 40% of global shoppers say they need to make five or more purchases from a brand before they feel loyal to it. Branding agencies help with this by keeping your message and look consistent across all platforms.
List of the Top Branding Agencies
Check out the following branding firms and why they’re great for your next project.
1. Duck Design
🔗Website: https://duck.design/brand-identity-design-services/
⏳Founded: 2020
📍Location: London
🧑💻Number of Employees: 11-50 employees
Duck.design lets you expand your current team efficiently and affordably. They’re a branding firm that gives you access to a dedicated designer or team with unlimited design requests and revisions for a flat monthly fee.
You can centralize all your graphic design needs and turn to them to improve your logo, visual identity, brand style guide, and more. Share the essential details about your business like your marketing direction, positioning, and audience preferences. Based on that, they’ll create a branding design for highlighting your brand’s character.
⚙️Key Services:
- Branding identity
- Website design
- UI/UX design
- Motion graphics
- Graphic design
- Landing page design
- Illustrations
✅Why Choose Them: Duck.design is a great choice for companies looking to simplify their design process with a flexible and reliable agency partner. Their major experience in building branding strategies for small businesses from scratch and strengthening established ones proves their expertise.
📁Portfolio: Check out their portfolio .
2. NinjaPromo
🔗Website: https://ninjapromo.io/services/branding
⏳Founded: 2017
📍Location: New York | London | Dubai | Hong Kong | Vilnus
🧑💻Number of Employees: 101-200 employees
Yes, it’s us! We’re proud to include branding services in our roster of award-winning offers. As a full-service digital marketing company, we also help our clients with their brand identity design and can confidently say our branding strategies have helped them gain customers and achieve stellar growth.
Through a combination of strategies in advertising, design, and much more, we create a unique identity for your business. Your brand will start standing out from the competition within just the first few weeks of our involvement!
We know that your brand needs to form meaningful connections with your customers and build trust that drives sales.
⚙️Key Services:
- Brand design
- Brand Development
- Logo design
- Brand positioning
- Brand style
- Digital Marketing
✅Why Choose Us: NinjaPromo is a leading and respected branding agency for organizations in many industries. Our process begins with a detailed briefing and research on your unique market. Next, based on this analysis, a comprehensive branding strategy is developed to suit your business needs.
📁Portfolio: Check out all the clients we’ve helped here.
NinjaPromo develops landing pages compatible with multiple platforms and reflective of your unique brand identity. We develop digital assets that promote brand awareness and increase conversions. Capture your audiences with website branding that drives your brand forward.
3. BrandMe
🔗Website: https://www.brandme.co.uk/
⏳Founded: 1993
📍Location: London
🧑💻Number of Employees: 11-50 employees
BrandMe is one of the top branding companies in the UK and worldwide committed to creating powerful brand stories. They help their clients create a branding identity that’s distinctive across social media platforms and evokes positive memories.
They use data-driven insights to craft marketing concepts and build your brand voice so that it aligns with your customers every single time. The result is a consistent brand definition regardless of the platform the customer interacts with.
⚙️Key Services:
- Brand audits
- Brand stories
- Customer journeys
- Concept creation
- Brand identity
✅Why Choose Them: They have 30 years of proven expertise in providing award-winning brand services that combine strategic and creative solutions to brands’ multiple challenges.
📁Portfolio: View the brands they’ve helped here.
4. Clay
🔗Website: https://clay.global/
⏳Founded: 2016
📍Location: San Francisco
🧑💻Number of Employees: 11-50 employees
Building a brand encompasses all of your customer touchpoints, which includes the entire user experience across your digital channels. Clay understands this, as they first began as a UX design agency focusing on SaaS and mobile apps. Today, they are a full-scale creative agency that can build new products, define brands, and provide creative direction.
Their talented and cross-disciplinary branding firm can handle the entire brand identity design, from conceptualization to execution. They have an in-house content production studio that can handle various creative designs. They’ll ensure web projects are optimized for search engines to boost visibility.
⚙️Key Services:
- Strategy
- Brand architecture
- Verbal identity
- Visual identity
- Brand guidelines
- Brand experiences
✅Why Choose Them: Clay promises to give each client a dedicated team with a design director leading the process and the founders, themselves, overseeing the project.
📁Portfolio: They’ve worked with some of the best global tech brands, as seen in their case studies.
5. Ramotion
🔗Website: https://www.ramotion.com/branding/
⏳Founded: 2009
📍Location: San Francisco | Los Angeles | New York
🧑💻Number of Employees: 11-50 employees
Ramotion develops visual identities and brand strategies for small and large tech companies worldwide. As a branding agency, they’ve designed the icons for Oppo, led the rebrand efforts of Firefox, and designed the world’s first audio word processor. They offer a complete package designed to shape the future of your brand.
They help clients create detailed brand guides that can be used to create promotion websites, brand illustrations, and even craft a totally new company image. Because they specialize in the tech space, they understand what thrives in the digital sphere and inject this experience into every branding project they’re part of.
⚙️Key Services:
- Brand design
- Strategy
- Brand identity
- Rebranding
- Branding for startups
✅Why Choose Them: They are a specialist brand agency that can create industry-specific and well-tested brand strategies to help secure your brand positioning. They can help develop your logo, voice, messaging, and overall brand identity in line with the needs of the tech industry.
📁Portfolio: See all of their relevant projects here.
6. Bluemarlin
🔗Website: https://www.bluemarlinbd.com/
⏳Founded: 1993
📍Location: Bath, Somerset
🧑💻Number of Employees: 51-200 employees
Branding agencies are supposed to help you come up with a winning brand strategy, and no one does it better than Bluemarlin. In the past 30 years, they’ve seen how the world has rapidly evolved and they’ve helped countless clients bravely navigate the changes and emerge victorious.
They know what it takes to create a modern brand fit for the new generation. You can see it in their work with brands like Vaseline, Shell, Sensodyne, Repsol, and more. The majority of these brands have long successful histories and now need a total rebrand to help them remain relevant and capture new markets.
⚙️Key Services:
- Strategic brand planning and development
- Graphic & structural packaging design
- Corporate design
- Brand innovation
✅Why Choose Them: Bluemarlin knows what it’s doing when it says your brand needs this and that. They won’t mince words and will give you the reality needed to take your brand to new heights. They are a branding firm that isn’t afraid to go the unconventional route to exceed their clients’ expectations.
📁Portfolio: View a complete list of their works here.
7. Boldthink®
🔗Website: https://boldthinkcreative.com/
⏳Founded: 2011
📍Location: Indianapolis, IN
🧑💻Number of Employees: 2–10 employees
Boldthink is a small firm from the US helping clients with branding, design and SEO. It’s an MBE (Minority Business Enterprise) and WBE (Women’s Business Enterprise) certified agency.
They have helped many projects make their brand recognizable. Boldthink’s experts focus on clarity, unique storytelling, and consistent visual branding. The agency is breaking away from traditional approaches and implementing an up-to-date branding approach.
⚙️Key Services:
- Branding
- Website Design
- Website Development
- SEO Audit
✅Why Choose Them: Their branding services include brand management, strategy, advisory, and development services. The company has experience in a wide variety of niches, from healthcare to logistics.
📁Portfolio: Check out their outstanding works here.
8. Bellwether
🔗Website: https://bellwetherbrands.com/
⏳Founded: 2009
📍Location: Dubai
🧑💻Number of Employees: 11-50 employees
Bellwether is a branding company with several award-winning projects in the Middle East. Just recently, their team and clients won 8 Gold, 8 Silver, and 7 Bronze Awards at the 2022 Transform Awards MEA. It’s a prestigious recognition that attests to Bellwether’s expertise as a branding agency.
Composed of ambitious brand experts, they provide brand consultancy services that aim to help their clients unlock their growth potential. They take pride in creating brands that are both brilliant and beautiful, meaning the brand creates a visual impact while fulfilling its purpose.
⚙️Key Services:
- Design – Brand design, Brand video, Corporate communication, Illustration style, and more
- Strategy – Customer experience, Product & service ideation, and more
- Experience – UX, Digital audit, Digital strategy, and more
✅Why Choose Them: Bellwether follows a multi-faceted branding process and believes that collaboration is key to becoming successful. They ask a lot of questions and are open to receiving feedback.
📁Portfolio: Check out their award-winning portfolio.
9. Design Studio
🔗Website: https://www.design.studio/
⏳Founded: 2009
📍Location: London | New York | Sydney | Shanghai
🧑💻Number of Employees: 51-200 employees
Creating a brand is a collaborative effort between the branding agency and the client. The only way to truly build an authentic brand voice is when the branding agency listens to your input and considers your unique customers’ perspectives. This is what Design Studio strives to do with each of its clients and which has brought it several industry-leading and trailblazing brands.
For instance, they’re behind the branding strategy for Airbnb, which they helped become a community-driven super brand using an iconic logo and a meaningful brand mission. Their other notable clients include Eurostar, Deliveroo, British Airways, and Alipay.
⚙️Key Services:
- Visual and verbal identity
- Brand launches
- Strategy
- Brand architecture
- Brand campaigns
✅Why Choose Them: They are behind some of the biggest unicorns and have a track record of growing a brand from a mere startup to a global phenomenon. Their presence in major corners of the globe ensures they’re in tune with the demands and needs of the international market.
📁Portfolio: See all of their works here.
10. Motto
🔗Website: https://wearemotto.com/
⏳Founded: 2005
📍Location: New York
🧑💻Number of Employees: 11-50 employees
When considering a branding company, you want a visionary firm that can help you bring your big ideas to the next level. Motto is a strategic branding agency that’s worked with some of the most innovative companies in the world. They’re behind the rebranding efforts of the Google Merchandise Store, Bandana, FasterLines, and Goodnotes.
They also offer scalable services, which can include portions of brand development or a complete brand package. Clients can choose from a brand strategy-only engagement (ideal for those who need a solid brand positioning first), a brand-building engagement (strategy plus creating the visual identity), or a holistic engagement (a comprehensive service that includes brand activation).
⚙️Key Services:
- Branding identity
- Brand activation
- Strategy
- Research & insights
✅Why Choose Them: Their scalable brand engagement packages offer flexibility for your branding needs. You’ll only pay for the services you actually need without incurring extra costs for unnecessary outputs. They also have bespoke services in the event that your needs don’t match their packages.
📁Portfolio: Check out their case studies here.
11. Koto Studio
🔗Website: https://koto.studio/
⏳Founded: 2014
📍Location: London | Berlin | Sydney | LA | NY
🧑💻Number of Employees: 51-200 employees
Koto Studio is a branding company that has been helping brands truly make their mark online for over 10 years. Their team research, cultural insight, and creativity to craft brand strategies that embody a company’s values.
Their partners include such well-known companies as Google, Meta, Uber, Spotify, and Amazon. This showcases Koto’s expertise in providing top-tier branding solutions.
⚙️Key Services:
- Brand Strategy
- Brand Identity Design
- Brand Management
- Brand Positioning
- Photography
✅Why Choose Them: Koto Studio is a smart choice for branding thanks to their global experience, strong visual style, and ability to create memorable brand identities.
📁Portfolio: Find out all of their works here.
12. Siegel+Gale
🔗Website: https://www.siegelgale.com/
⏳Founded: 1969
📍Location: New York | London | Shanghai | San Francisco | Tokyo | Dubai
🧑💻Number of Employees: 201-500 employees
Siegel+Gale is a branding agency that believes in the power of simplicity. They pride themselves in having unlimited imagination that’s grounded in facts. This allows them to cut through the clutter and use simple but powerful brand identity designs for their clients.
They have been around since the 1960s and have led numerous world-leading corporations and nonprofits in creating a brand that’s memorable because of its simplicity. Some of these brands include 3M, Aetna, US Air Force, Allstate, NBA, and SAP.
⚙️Key Services:
- Brand communication
- Brand management
- Brand design
- Brand experience
- Strategy
If they don’t, you’re missing out on a powerful opportunity to catapult your brand to new heights. Professional corporate branding elevates your game with a holistic brand identity for both internal and external customers. Let’s create compelling media that leaves a significant digital mark.
✅Why Choose Them: As one of the oldest branding agencies in the world, Siegel+Gale proves that developing a brand doesn’t have to be complicated. They excel in creating simple but powerful brands that’ll last centuries.
📁Portfolio: Check out their best works here.
13. Proof Branding
🔗Website: https://proofbranding.com/
⏳Founded: 2010
📍Location: Nashville, TN
🧑💻Number of Employees: 2-10 employees
Proof may be one of the smaller branding firms on this list, but don’t let their size fool you. They’re equally committed and capable of providing top-notch brand services to their clients. Their multiple awards and recognitions attest to this, as well as their work with multiple small and mid-size companies.
They boast of a well-rounded team with varied experiences and perspectives. This leads them to create a unique and holistic output for their clients. They’ve worked with brands from various industries like nonprofits, education, hospitality, food & beverage, retail, and real estate.
⚙️Key Services:
- Logo & visual identity
- Web design & development
- Brand extensions
- Brand management
- Strategy & positioning
✅Why Choose Them: Proof uses a hands-on approach prioritizing close collaboration and timely feedback. They’re a full-service creative firm that can handle any type of project—from brand development for a new business to rebranding for a classic brand.
📁Portfolio: Check out their portfolio here.
14. Labbrand
🔗Website: https://www.labbrand.com/brand-consulting
⏳Founded: 2005
📍Location: Shanghai | Singapore | Paris | New York
🧑💻Number of Employees: 51-200 employees
Labbrand is a global branding agency founded in China that provides organizations with comprehensive branding solutions. They’re a one-stop shop where you can get the entire package from market research to brand design and management.
They support your business goals by crafting meaningful and cohesive messaging across channels, aimed at attracting and retaining customers. With a clear brand, you increase your brand equity and establish trust and credibility.
⚙️Key Services:
- Digital transformation
- Rebranding
- Startup branding
- Strategy
- Repositioning
✅Why Choose Them: To give you a strong brand definition, Labbrand utilizes a scientific framework of analyzing first-hand insights from various internal and external factors. This means hiring the best professionally trained marketing consultants and strategists who can interpret the data and act on it accordingly.
📁Portfolio: They’ve worked with a wide range of clients from diverse industries on different continents, as seen in their case studies.
15. Mucho
🔗Website: https://wearemucho.com/
⏳Founded: 2002
📍Location: Melbourne | Paris | San Francisco | Barcelona
🧑💻Number of Employees: 11-50 employees
Mucho believes that a great brand design begins with a great idea. They help their clients find that connection between the head and the heart and translate it into a stunning brand. As a global branding agency, they begin every engagement with market research and analysis. Understanding the brand’s context is part of their process.
This helps them integrate your unique company culture into the brand positioning, in a way that speaks to your customers and resonates with your employees. As a result, you get a holistic brand experience that transcends visual, auditory, and interactive design.
⚙️Key Services:
- Branding identity
- Strategy
- Brand analysis
- Brand logos
- Motion graphics
✅Why Choose Them: Mucho creates design with a meaning. With offices worldwide, they bridge culture by offering a local presence in the markets they serve. They are determined to excel in every brand project and leave a lasting impression on their clients and their clients’ customers.
📁Portfolio: Read about their creative works here.
16. DD.NYC
🔗Website: https://dd.nyc/services/branding/
⏳Founded: 2015
📍Location: New York
🧑💻Number of Employees: 11-50 employees
If you’re in the retail industry, you know that a good branding identity is crucial to stand out amongst a sea of competitors. DD.NYC, a leading branding agency, knows the challenge very well. This is why they’ve carved a niche in brand services that not only address packaging design but also deal with the brand’s digital and corporate presence.
The goal is to create a holistic branding identity that offers a seamless experience from online to offline and vice versa. They work with a range of products, from established consumer goods to startup ideas, and will deliver a pragmatic branding identity that’s visually stunning but also achievable.
⚙️Key Services:
- Corporate branding
- Rebranding
- Web design
- UI/UX design
- Packaging design
✅Why Choose Them: This branding agency is ideal for companies that need a cohesive branding identity for their offline and online presence. As a creative branding agency, they have design experts who know how to combine the infinite digital possibilities with the reality of physical limitations.
📁Portfolio: View their stunning works here.
17. Evviva
🔗Website: https://www.evvivabrands.com/
⏳Founded: 2015
📍Location: San Franciso | Edinburgh
🧑💻Number of Employees: 11-50 employees
Evviva is one of the leading branding agencies in the US and UK and is independently awarded by Clutch. They’ve worked with prestigious brands like Amazon, Delta Airways, Marriott, Google fiber, Microsoft, Chevron, Atlassian, and Anchanto.
They work with startup and mature brands and have packages tailored specifically to their needs. Their Quick Start packages are aimed to help a brand hit the ground running. They also promise a quick turnaround time. Meanwhile, if you’re facing a brand crisis, they can help develop strategy, positioning, and expression that gets the job done.
⚙️Key Services:
- Brand name
- Branding identity
- Brand playbook
- Strategy
- Brand mission
✅Why Choose Them: Their experience working with admirable brands speaks for itself. They know the requirements of your industry and can offer simple and flexible brand solutions that work.
📁Portfolio: See all of their prestigious clients here.
What Services Should a Branding Agency Provide?
Branding companies can offer different services from each other, branding package or specialized services. Let’s take a look at the most typical things they do:
Brand Strategy
Involves research to understand your target customers, review what competitors are doing, and find market trends.
Brand Identity Design
Covers the visual look of your brand: logo, color scheme, fonts, and design style. These elements work together to make your brand easy to recognize.
Brand Messaging and Positioning
They define what your brand says and how it says it. This includes writing taglines, short slogans, and key messages that explain your values and make a strong impression.
Brand Guidelines
It helps your team and partners keep everything consistent across websites, ads, social media, and other channels.
Brand Launch or Rebrand
The agencies handle the steps needed to introduce a new brand or refresh an old one. This method includes choosing the right timing and communication strategy to make sure the message reaches your audience.
Brand Monitoring and Management
The team watches how your brand appears everywhere, from social media to print, and catches any mistakes and keeps the brand image consistent over time.
Corporate/Internal Branding
Make sure your employees understand and support the brand. This includes training and tools that help your team share the same message and values in their daily work.
How We Ranked the Best Branding Agencies
There are many factors to consider when looking for the best brand agency. We began by outlining key criteria that define a reliable branding partner:
To narrow the options, we looked at portfolios, case studies, and independent reviews. Agencies with a consistent track record and solid client outcomes stood out.
We also examined how each agency organizes its work, from research and strategy to design and brand support. Also, clear processes and responsive communication were essential.
Companies’ websites helped us understand key information about their experience, typical client industries, and much more. That’s why we always recommend taking the time to review them carefully.
Ultimately, we chose those that combined strategic thinking with execution. These are the kinds of agencies that can build brands with lasting impact.
How NinjaPromo Combines Branding and Marketing to Boost Your Business
At NinjaPromo, we understand that branding is more than just a logo or slogan. It’s about how people see your business, how much they trust it, and whether they remember it.
That’s why we offer branding services that make a real impact. We help businesses stand out and connect with the right people. Many of our clients choose to stay with us long term, because once the brand is clear and consistent, it’s easier to grow everything else.
NinjaPromo aims to be the team you trust when it’s time to shape or refresh your brand. We bring together creative branding and data-driven marketing to build brands that resonate and perform. Contact us to see for yourself!
Looking to discover top agencies in other industries? Check out our other top agency lists:
