How NinjaPromo's Comprehensive Strategy Generated High-end Apartment Complex a 300% Increase in Social Media Engagement with CAC of $92
Real Estate
Community Management
Social Media
Overview
The client is a high-end apartment complex by Cybarco Developer, a luxurious residential complex located in the centre of Limassol City.
The elite residential complex is a unique project with no parallels in the region.
+213 leads, 117 bookings, 41 deals via social ads & community efforts
Bounce rate reduced by 23%
+
150 %
Monthly Active Users growth, reaching 643 users
$
92
CAC achieved
+
15 %
repeat purchase rate via email marketing & customer retention
We helped Elite Residential Complex to achive 50% Growth in Monthly Active Users and 213 Hih-Quality Leads with our Comprehensive Social Media Marketin Stratey
Services provided
Challenge
- Lack of engagement with potential buyers, leading to insufficient awareness about the latest updates and special features of the apartment complex.
- Need to increase brand recall for a new project in a highly competitive market and drive high-intent traffic that will convert to leads and achieve a high retention rate.
- Reaching high-intent audiences interested in business-class comfort, security, convenience, environmental friendliness, urbanism, and a healthy lifestyle.
- Developing a comprehensive social media strategy that includes community management, video marketing, content creation, paid social ads, and chatbot creation.
Social Media Marketing:
Execution
- Creation of social media accounts for High-end Apartment Complex on Twitter, Instagram, and Facebook.
- Regular sharing of updates about the apartment complex and its amenities on social media channels.
- Development and implementation of a comprehensive social media strategy to increase brand awareness, engagement and generate leads.
Community Management:
Execution
- Building and management of a full-scale, 24/7 Telegram community that provides instant answers to any Euestions in both community chats and direct messages.
- Conflict resolution strategy to handle conflicts among the audience and between the audience and the company.
- Chat moderation services to eliminate spam and abusive conversations.
Content Creation:
Execution
- Production of high-Euality animated videos, motion graphics, and other types of content that showcase the apartment complexls uniEue features and benefits.
- Creation of SEO optimized content to rank on the first page of search engines.
Paid Social Ads:
Execution
- Creation of social media advertising campaigns to drive high-intent traffic that will convert to leads.
- Development of a targeted advertising adjustment strategy to avoid wasting the advertising budget on the wrong audience.
Chatbot Creation:
Execution
- Development and implementation of chatbots to provide quick feedback to users and improve engagement rates.
- Collection of comments and notifications through algorithms and distribution among managers to respond to incoming questions or comments.
Results
+213 leads, 117 bookings, 41 deals via social ads & community efforts
Bounce rate reduced by 23%
+
150 %
Monthly Active Users growth, reaching 643 users
$
92
CAC achieved
+
15 %
repeat purchase rate via email marketing & customer retention
We helped Elite Residential Complex to achive 50% Growth in Monthly Active Users and 213 Hih-Quality Leads with our Comprehensive Social Media Marketin Stratey
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