Most Dutch businesses have websites. Almost none of them show up when potential customers search for what they sell.
The problem isn’t getting online — it’s getting found. With 86.7% of Dutch consumers shopping online — the highest rate in Europe — you’re competing against hundreds of other companies in Amsterdam, Rotterdam, Utrecht, all bidding on the same keywords and fighting for the top three spots that get 75% of all clicks. And yeah, your competitors aren’t just local anymore. They’re wherever your customers are searching.
Finding the right SEO agency in the Netherlands means the difference between drowning in obscurity and dominating your market. A skilled SEO company in the Netherlands doesn’t just chase rankings—it builds organic visibility that drives qualified traffic and converts searchers into customers. Understanding SEO pricing upfront helps you budget appropriately and avoid agencies that underprice then upsell aggressively.
These seven agencies specialize in technical SEO, content optimization, and link building that holds up past the next algorithm update. Whether you’re targeting the Dutch market, expanding across Europe, or going global, these SEO services know how to make organic search work for your business.
List of the Best SEO Companies in the Netherlands
These SEO agencies in the Netherlands have proven track records moving businesses up the rankings and driving qualified traffic that converts. Each brings specialized expertise in technical optimization, content strategy, and link building for the Dutch region.
1. Ninja Promo
Ninja Promo is an SEO company in the Netherlands helping businesses increase organic traffic through technical optimization, strategic content, and data-driven link building. The team specializes in SEO strategies that target every stage of the customer journey — from initial search queries through conversion — using keyword research, on-page optimization, content marketing, technical SEO audits, and measurable performance tracking.
Operating on a subscription model, we provide clients with access to a full SEO team while maintaining complete flexibility in resource allocation. Our subscription plans scale with your needs, from foundational work to comprehensive organic growth campaigns.
Our approach focuses on business metrics that drive revenue: organic traffic growth, keyword rankings for high-intent searches, conversion rate optimization, and sustained visibility improvements. We’ve helped brands across multiple industries achieve measurable growth through scalable SEO strategies:
- FXGT: 40% organic traffic increase within 6 months, CPC reduced from 28 cents to 2 cents, improved rankings for high-competition keywords
- TheCryptoBasic: 20-25 avg keyword position improvement, 20-50% tag page visibility increase, ~55 avg link-building DR reached
- Zoomex: Blog relaunch in 2 months, 30 articles with >85% uniqueness, improved organic CTR and search visibility
If your goal is predictable, scalable organic growth, reach out to Ninja Promo.
| Details | Information | |
| 📍 Location | London, New York, Dubai, Singapore, Hong Kong, Vilnius | |
| ⏳ Founded | 2017 | |
| 👥 Team Size | 101-200 | |
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| 🔝 Best for | Businesses seeking comprehensive SEO solutions with flexible subscription models and measurable growth targets | |
| 💸 Pricing | Starting at $3,200 per month | |
| 📁 Case Studies | Some of our SEO case studies: | |
| Book intro call with us | ||
✅ Why choose Ninja Promo
- Subscription model gives you a full SEO team without hiring overhead, with plans scaling from 40 to 160 monthly hours
- Proven results across competitive industries and sustained organic growth for different brands
- Full-service SEO ecosystem covering technical audits, content optimization, link acquisition, and conversion tracking under one subscription
- Global team provides round-the-clock campaign monitoring and optimization with deep understanding of regional search behavior
2. OMA (Online Marketing Agency)
OMA operates out of Ede instead of the usual Amsterdam hubs, which gives you a hint about its priorities — less concerned with proximity to the scene, more focused on building organic search campaigns that outlast the first few months of client excitement.
Its team covers technical SEO, paid search, email marketing, and conversion work. But here’s what separates OMA from the usual suspects: it prefers subscription-based relationships where it can optimize your SEO services month after month, tweaking what works and killing what doesn’t. No six-month contracts that end right when things start getting interesting.
The focus stays on sustainable growth for Dutch businesses. Whether you’re targeting local customers in the Netherlands or expanding across the EU market, OMA knows how to navigate SEO for lead generation in markets with strict data privacy requirements and sophisticated search behavior. Its approach follows core SEO principles that prioritize long-term visibility over quick wins.
| Details | Information |
| 📍 Location | Ede, Netherlands |
| ⏳ Founded | 2017 |
| 👥 Team Size | 11-50 |
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| 🔝 Best for | Dutch businesses seeking transparent, long-term partnerships focused on sustainable growth |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | Contact for case studies |
✅ Why choose OMA
- Honest timelines and realistic expectations before you spend a single euro on campaigns
- Google Partner certification proves its team knows how to optimize for Netherlands search patterns
- Premium SEO tools access (Semrush, Mangools, ActiveCampaign) included without stacking subscription fees
- Deep Dutch market expertise means strategies built for how people search in Ede, not Silicon Valley
3. LASEO
LASEO built its practice around a single bet: that doing one thing exceptionally beats doing ten things adequately. Since launching in Amsterdam, the agency has turned down countless requests to add social media management or web design to its offerings. SEO campaigns are all it takes on.
The payoff shows up in how it approaches search visibility for brands operating across Europe. Technical audits dig into site architecture issues that tank rankings. Content optimization targets search intent instead of keyword density. Digital PR builds links that move the needle rather than pad reporting dashboards.
This SEO firm in the Netherlands works best for companies where organic visibility directly determines revenue, not just “brand awareness.” If you’re competing against established players for high-value keywords or need a global SEO company that handles multi-country campaigns, you need more than basic SEO audit recommendations.
| Details | Information |
| 📍 Location | Amsterdam, Netherlands |
| ⏳ Founded | 2017 |
| 👥 Team Size | 10-50 |
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| 🔝 Best for | Ambitious brands seeking exclusive SEO expertise for sustainable organic growth, locally and internationally |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | Contact for case studies |
✅ Why choose LASEO
- 100% SEO specialization keeps the team ahead of algorithm updates instead of reacting after rankings drop
- Enterprise client roster including Toyota and Philips proves capability handling complex international campaigns
- Link building strategies focused on authority and relevance rather than volume metrics
- Amsterdam headquarters with deep understanding of both Dutch market dynamics and EU-wide search behavior
4. SEO For You
SEO For You runs operations from Rotterdam and Enschede with a straightforward pitch: get you ranking faster by targeting what it calls “low-hanging fruit” — keywords where small adjustments create disproportionate gains. While other agencies obsess over competitive head terms that take years to crack, this Dutch SEO agency focuses on wins you can see within months.
eCommerce and webshop owners make up the bulk of its client base, which makes sense — these businesses live or die by search rankings. The team handles technical audits, content work, and link building, but the emphasis stays on velocity. Every client starts with a free audit covering 100+ data points across content, technical factors, and backlink opportunities. You see what’s broken before paying to fix it.
What separates SEO For You from typical agencies: monthly flexibility. You’re not locked into annual contracts that stretch past the point of diminishing returns. If the SEO content strategy isn’t delivering, you can walk. That kind of confidence only comes from knowing the work holds up.
| Details | Information |
| 📍 Location | Enschede, Netherlands |
| ⏳ Founded | 2018 |
| 👥 Team Size | 2-10 |
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| 🔝 Best for | eCommerce businesses and webshops seeking rapid ranking improvements and measurable revenue growth |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | View case studies |
✅ Why choose SEO For You
- Fast results focus targeting top positions within six months by prioritizing quick wins before tackling competitive terms
- E-commerce specialization means understanding how search visibility directly impacts revenue and conversion rates
- Free comprehensive audit analyzing 100+ factors provides actionable insights before any financial commitment
- Monthly contract flexibility lets you cancel anytime instead of being locked into long-term agreements
5. Neortus
Neortus calls itself a “speedboat” for digital commerce, which sounds like marketing speak until you see how it operates. This Amsterdam boutique launched in 2023 specifically to help B2B wholesalers and brand manufacturers move faster than their enterprise agency competitors allow. Where big agencies get bogged down in process and approvals, Neortus pivots.
The agency specializes in digital commerce strategy with SEO services baked into every engagement. It handles platform implementations for Intershop and BigCommerce, manages product experience across marketplaces, and optimizes conversion paths — all while ensuring search visibility keeps pace with commerce infrastructure. This matters for B2B brands where a single client relationship can represent six or seven figures in annual revenue.
Neortus works best for manufacturers and wholesalers expanding their digital footprint across the European Union. If you’re dealing with complex product catalogs, multiple sales channels, and need SEO experts who understand B2B buying cycles, this makes sense. Understanding the importance of SEO for long-term visibility becomes critical when your average deal size runs into five figures, which is why the affordable SEO agency route won’t cut it.
| Details | Information |
| 📍 Location | Amsterdam, Netherlands |
| ⏳ Founded | 2023 |
| 👥 Team Size | 11-50 |
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| 🔝 Best for | B2B wholesalers and brand manufacturers seeking agile digital commerce solutions and SEO optimization |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | View case studies |
✅ Why choose Neortus
- Focuses exclusively on B2B wholesalers and manufacturers, not D2C brands with simple catalogs
- Works directly with Intershop, BigCommerce, Salsify, and ChannelEngine on platform implementations
- Small team means changing direction mid-project without committee approvals
- Handles strategy, platform work, SEO, and marketplace integration so you’re not juggling multiple vendors
6. Sherlock SEO Agency
Sherlock SEO Agency runs out of Belgium but takes on clients across the Netherlands and 26 other countries. The team built “Seopoly” — a board game that simulates search algorithms. Google’s Martin Splitt endorsed it, which either means the game works or the marketing does.
Sherlock handles both organic search and Google Ads, running campaigns in 17 languages. The small team setup cuts out the account manager middleman — you work directly with the SEO professionals doing the technical work. This matters when you need quick pivots on strategy or want answers without waiting for internal meetings to conclude.
The agency works well for mid-market companies and SMBs looking for a Dutch SEO agency that understands cross-border campaigns without charging enterprise rates. If you’re expanding into multiple European markets and need coordinated SEO outsourcing that doesn’t require separate vendors per country, this is worth exploring.
| Details | Information |
| 📍 Location | Leuven, Flemish Region |
| ⏳ Founded | 2015 |
| 👥 Team Size | 2-10 |
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| 🔝 Best for | SMEs and mid-market companies seeking strategic SEO with hands-on Google Ads optimization |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | View case studies |
✅ Why choose Sherlock SEO Agency
- Google Partner since 2013 with benchmarks showing 30% better performance than peer agencies
- Created Seopoly, an educational SEO board game endorsed by Google’s Martin Splitt
- Runs campaigns across 17 languages in 27 countries for businesses targeting multiple markets
- Small team structure provides direct specialist access instead of working through account management layers
7. ZoekNet Digital
ZoekNet Digital keeps its approach simple: performance over promises. This Amsterdam agency prioritizes long-term SEO investment strategies that build momentum quarter after quarter rather than chasing algorithm hacks that collapse with the next Google update. The focus stays on sustainable traffic growth through technical optimization and content work that holds up.
It handles the full spectrum of search engine optimization — website audits that identify what’s bleeding traffic, content strategies targeting actual search intent, and both on-page SEO and off-page SEO tactics. The methodology centers on measurable improvements in organic search rankings rather than vanity metrics that look good in reports but don’t move revenue.
ZoekNet works best for Dutch businesses targeting local customers or expanding across the EU market. If you’re looking for an SEO agency in the Netherlands that focuses on compounding SEO results over time and avoids common SEO mistakes that tank rankings, this is a solid option. The team understands Netherlands search behavior and data privacy requirements without needing a crash course.
| Details | Information |
| 📍 Location | Amsterdam, Netherlands |
| ⏳ Founded | 2015 |
| 👥 Team Size | N/A |
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| 🔝 Best for | Dutch businesses seeking performance-focused SEO with emphasis on sustainable organic growth |
| 💸 Pricing | Custom quote required |
| 📁 Case Studies | Contact for case studies |
✅ Why choose ZoekNet Digital
- Performance-driven approach focused on sustainable rankings rather than temporary wins from algorithm manipulation
- Amsterdam base provides deep understanding of Dutch search patterns and regional business landscape
- Full SEO campaign coverage from technical audits through content development and link building strategy
- Transparent client relationships built on following search best practices instead of risky shortcuts
Our Approach to Choosing the Most Suitable SEO Agencies in the Netherlands
We evaluated agencies based on verified client results, technical capabilities, and market expertise. No agency made this list without case studies showing measurable traffic and ranking improvements.
| Evaluation Criteria | What We Assessed |
| Proven Results | Client case studies with traffic data, ranking changes, revenue impact |
| Technical Depth | SEO tool access, audit quality, implementation capabilities |
| Market Knowledge | Dutch search behavior, EU compliance, local vs. international focus |
| Pricing & Structure | Contract flexibility, transparent pricing, direct specialist access |
| Service Coverage | Technical SEO, content work, link building, ongoing optimization |
Each agency here excels at something different. Some handle enterprise campaigns across Europe. Others focus on dominating local markets. Whether you need a full-service digital marketing agency in the Netherlands or specialized SEO expertise, the goal was to identify the right agency for different business types, not crowning a single winner.
Which Outcomes Can You Expect From Our SEO Campaigns?
SEO campaigns from Ninja Promo target one thing: getting your business found by people ready to buy. We track organic traffic from high-intent searches, monitor conversion rates across landing pages, and measure how search visibility impacts your bottom line — not just where you rank for branded keywords nobody’s searching.
Our Marketing-as-a-Service model means you get a full SEO team without the hiring headaches. Need more resources during a product launch? Scale up. Want to dial back during slower quarters? No problem. You’re not locked into rigid contracts that stretch past the point where they make sense.
We’ve built sustainable organic growth for brands competing in fintech, SaaS, eCommerce, and B2B sectors where search visibility directly determines revenue. The focus stays on technical optimization, content that targets actual search intent, and link building that moves SEO rankings — not just looks good in reports.
Want to see what a focused SEO strategy can do for your business? Talk to our team, and we’ll map out an approach built for your market.
