VERTEX ICO - The world's first OTC Token market
THE RESULTS

Poor brand recognition, as well as no active audience and potential users due to the project's early stage of development. There was also a lack of additional investments, which made the already existing problems seem harder to solve.


Our team came up with the implementation of a buzz marketing strategy on all of the company's social media platforms in order to boost the organic flow of users and investors. We also created a 30-second promotional video, including all the main facts and figures about Vertex.

raised during ICO
$3 mln
OTC DIGITAL
ASSET PLATFORM
Strategy
Non-standard decisions
Growth hacking
Animated video production
Buzz campaign
potential investors reached on niche social networks
400k
THE CHALLENGE
THE SOLUTION