ZAHARAD
What is beauty? Everyone defines this word differently. We asked ourselves this question to create the best strategy for the first official Redken salon in Belarus, Zaharad.

4,500+
new followers
370%
higher engagement rate
31%
greater average check
60+
new loyal clients
The Ask
The number of competitors in the beauty sphere is huge, so it was very important to highlight the salon's main advantages and stand out among other companies. The Zaharad team had a lot of live content: photos and videos. Our goal was to reach visual perfection using this ready-made content.
Our Steps
1
Briefing
2
Deep research of the sphere
3
Strategy Creation
4
Photo editing and layout alignment
5
Graphic design element creation
6
Community management establishment
7
Interactive post strategy development
Results
4,500+

new followers
370%

higher engagement rate
31%

greater average check
60+

new loyal clients
Have a project in mind?
Book a call with our team
Request A Marketing Proposal
We'll get back to you within a day to schedule a quick strategy call. We can also communicate over email if that's easier for you.
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