Enel
The company was created in Italy and now has locations in more than 30 countries. The energy empowers human progress.
4.28%
ad CTR
34.7%
conversion
$3.7
per lead
Over 900
leads in three months at less than $5 per lead
250,000
impressions
567%
increase in engagement rate
Services
  • Lead Generation
  • Pay Per Click
  • Social Media

  • Video Creation
  • Industry
  • Electricity
The Ask
  • Set up and manage a lead generation campaign
  • Grow brand awareness
  • Produce different types of engaging content (GIFs, infographics, videos) for social media
  • Manage the brand's social media and reputation
Our Steps
1. We set up and launched pay-per-click campaigns and Facebook and Instagram advertising.

2. We started to create a social media strategy.

3. We created a complex content-plan that covered TA requests.

4. Our designers and authors created the content, and the motion designer created an explainer video.

5. Our community managers established contact with the audience and raised activity levels.

6. We converted visitors into leads using a tripwire offer strategy.
Results
4.28%

ad CTR
34.7%

conversion
$3.7

per lead
over 900

in three months at less
than $5 per lead
250,000

impressions
567%

increase in engagement rate
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